Convert

NOVEMBER 16, 2020

While a platform like Convert Experiences can take care of all the statistical measuring, reasoning, and analysis for you, having a basic understanding of some statistical terms will certainly help you. Sample and Population: Using all of your website’s traffic for A/B testing would, in theory, give you a general idea of your population.

Statistics 111

Statistics Allocation Multivariate analysis Sample 111

Hubspot

NOVEMBER 3, 2023

To create a well-functioning machine learning model, data scientists ‘feed’ it with a sample of data from a larger, high-quality database. Machine learning generates accurate sales predictions based on time-series analysis, regression analysis, and decision trees. These tasks are not only time-consuming but also prone to errors.

Forecasting 54

Forecasting Multivariate analysis Top of Funnel Marketing AI 54

Convert

MARCH 10, 2022

Apart from A/B testing, you can also run redirect, personalization, multivariate, and banner tests on Google Optimize (GO). A/B, A/B/n, Multivariate and Split URL Testing: These are the essentials of most experimentation programs and GO has them. The sampling issue. Google Optimize homepage ( source ).

Marketing Analytics Tools 92

Marketing Analytics Tools Optimization Marketing Budget Google 92

Hubspot

FEBRUARY 17, 2016

12) HubSpot Website Grader. click tracking, and also link analysis. These are the tools that you will use to manage, plan, and execute A/B and multivariate tests. Testing is hard: It’s hard to come up with a good control group, find a large sample, and determine if your experiment is statistically significant. 15) Clicky.

Conversion Rate 28

Conversion Rate Analytics Optimization Research 28

Convert

JUNE 2, 2022

This kind of simplified analysis works in a steady state, where there’s no impact from changes in external factors or factors that cannot be controlled. If the experience was designed with a specific segment in mind, the sample size and thus statistical significance are usually sufficient to allow a decision. Let’s find out!

Segmentation 52

Segmentation Tips Sample Multivariate analysis 52

Hubspot

FEBRUARY 26, 2018

This is a process called multivariate testing. If you're wondering whether you should run an A/B test versus a multivariate test, here's a helpful article from Optimizely that compares the two. Split your sample groups equally and randomly. Determine your sample size (if applicable). Identify your goal.

Clickthrough 101

Clickthrough Sample Multivariate analysis Landing Pages 101

Hubspot

MAY 17, 2016

This is a process called multivariate testing. If you're wondering whether you should run an A/B test versus a multivariate test, here's a helpful article from Optimizely that compares the two. 4) Split your sample groups equally and randomly. 5) Determine your sample size (if applicable). 2) Choose your goal.

Clickthrough 53

Clickthrough Multivariate analysis Sample Landing Pages 53