Webbiquity

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Inbound Marketing: Everything You Need to Know

Webbiquity

That’s why 52% of outbound marketers say their marketing efforts are “ineffective”. In fact, inbound marketing is starting to be used more than outbound marketing. What is Inbound Marketing? Brian Halligan , the co-founder of Hubspot, first conceived the term “inbound marketing.”

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What is Inbound Marketing? The Idiot’s Guide [Infographic]

Webbiquity

Over the past decade, inbound marketing has climbed to the top of the marketing latter and claimed its place as (arguably) the most beneficial approach for business campaigns—both online and off. But you may be wondering, why exactly have inbound practices become so dominant in marketing?

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Lessons from HubSpot’s State of Inbound Marketing Report

Webbiquity

HubSpot last week released its 2013 State of Inbound Marketing report, this year weighing in at a massive 175 pages. But as always, the report is crammed with useful facts, interesting stats, and vital tips, tools and techniques for inbound marketing success. Inbound marketers plan to hire an average of 9.3

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Social Media Marketing Goals and How To Achieve Them — Five Tips

Webbiquity

A clear social media marketing goal can help you establish a precise, streamlined, and focused approach that will yield results for your business. By setting goals, you can not only measure your social media campaign’s success or failure but also create inbound marketing opportunities.

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Search Engine Optimization THEN Blogging THEN Social Media Marketing

Webbiquity

Inbound Leads. Can you come up with a better Inbound Marketing Haiku ?). Inbound Leads.” ” isn’t going to happen without a comprehensive and coordinated internet marketing strategy. The nice thing about SEO, blogging and social media marketing, is that the results are cumulative and compounding.

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How Social Media, Content Transform Marketing from Expense to Investment

Webbiquity

Sales leads generated through inbound marketing–the combination of content marketing, blogging, social media, website chat and SEM–cost 61% less than those produced through traditional demand generation techniques (e.g., Photo credit: DIY Marketers.

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Social Media Marketing Tips from the Experts: Rick Burnes

Webbiquity

Late last year, I sat in on a couple of social media marketing webinars from two of the best: Rick Burnes , Marketing Manager at HubSpot , and Chris Abraham of Abraham Harrison , along with Sally Falkow of Expansion Plus. According to Rick, inbound marketing is a magnet, attracting new business to your enterprise.