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How to Use Content Marketing for Customer Retention

Marketing Insider Group

Providing real value today and consistently into the future will help you connect with customers on a deeper level. Implementing effective customer retention strategies into your content marketing plan can help you build a community of advocates for your brand. Source: HubSpot. Funnels can lose momentum. This one’s a given.

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30+ Word-of-Mouth Marketing Statistics You Must Know

EveryoneSocial

We compiled a list of 30+ word-of-mouth marketing statistics to help you better grasp the influence it can have on both your brand and revenue. HubSpot ] 70% of people trust consumer reviews online. HubSpot ] 72% of people get news from friends and family, making word-of-mouth the most popular channel for sharing. [

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Why B2b marketers must leverage ratings and reviews for growth

Valasys

According to research by Entrepreneur, Word of Mouth Marketing (WOMM) helps in getting the right message delivered to the right audiences in today’s hi-tech & fast-paced world. How Leveraging Ratings & Reviews can help Brands. Leveraging ratings & reviews helps marketers in optimizing their social media campaigns.

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Three Ways to Optimize Your Email Marketing Campaigns

Valasys

This further helps the cause of customer retention, leads to repeat purchases and brand advocacy, and inspires positive Word-of-Mouth-Marketing (WOMM) which drives additional revenue for the brands. Read more on 8 Reasons Why B2B Marketers Should Prioritize Word-of-Mouth-Marketing (WOMM).

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10 Best B2B Marketing blogs for Entrepreneurs

Valasys

B2B marketing is a monolithic & ever-transcending field & thriving in a knowledge-based economy takes a lot of effort – particularly in terms of delivering the value with the help of content. This blog helps you with every how-to advice about content marketing.

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AI for B2B Marketing: Roadmap for 2020

Valasys

Technological advancements have always helped the B2B industry. Authenticity & building trust amongst the prospective & existing customers are essential elements of B2B marketing & help in building brand equity & omnichannel reputation. Read more: How Omnichannel Reputation Management Assists in B2B Branding.

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6 Tips to Evolve Your Content Strategy in 2020

Valasys

Hyper-personalized experiences are the key to win over customers & help not just in customer acquisition but, in turn, also bring more customers through positive word-of-mouth -marketing (WOMM) & a strong brand resonance across omnichannel. So, the process of lead nurturing is important.