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Marketing Features in Salesforce.com Winter 10

Adobe Experience Cloud Blog

Once again Salesforce.com has delivered a great set of new features for Marketers in the Winter 10 release. This is more relevant than ever since marketers may wish to use Salesforce.com to track events like seminars that may have a registration fee. Want to know more about this release and everything else Salesforce.com ?

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Top 10 Posts on B2B Lead Gen for 2010

The Point

Salesforce.com Webinar Invitation Gets It Right. 21 Tips & Other Impressions from the Marketo User Summit. Getting the Most from Salesforce.com: A Conversation with David Taber. Plus, there’s an added benefit to this technique: if you title posts for search, they’ll perform well in Twitter for the same reason.

Lead Gen 100
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Measure Your ROI on Social Media Leads

LeadSloth

At first I thought: “what’s new about that?&# , and Marketo wrote a post on an alternative way to create tracking links. After that, Google Analytics provided similar tracking features by appending variables to the existing URL (see the Google URL Builder tool ). Lead Source Measurement Needs Improvement.

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The Cloud Must Go On – How to Catalyze a PR Win into Revenue with Marketing

Adobe Experience Cloud Blog

More than 40K attend this software technology conference, and many expect to hear each year from Marc Benioff, CEO and chairman of salesforce.com. In less than 24 hours, salesforce.com used social media and search to turn a bad situation into success that will likely generate revenue in the months to come. Event Marketing.

PR 48
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10 Most Popular B2B Lead Blog Posts of 2016

markempa

My methodology was compiling the aggregate social shares across Twitter, LinkedIn, Facebook, and Google+. To keep valuable field salespeople productive, many of the more innovative sales and marketing departments build “sales development” teams including Oracle, Marketo, HubSpot, HP, and Salesforce.com.

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Top 25 Content Marketers in Enterprise Software: The West Coast Edition

Content Standard

Matt Wesson, Content Marketing Manager, Salesforce.com ( @mattbwesson ). Adam Singer, Analytics Advocate and Program Manager, Google ( @AdamSinger ). Dayna Rothman, Senior Content Marketing Manager, Marketo ( @dayroth ). Michelle Killebrew, Program Director, Strategy and Solutions – Social Business, IBM ( @shellkillebrew ).

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PowerViews with Christopher Hosford – CRM/Marketing Automation/Social Convergence

ViewPoint

Christopher mentions Twitter’s recent launch of its self-serve ad platform similar to Google AdWords: marketers can go in with their credit cards and place ads. He comments, “Salesforce.com is a good example. Additionally, this maturing is being advanced by the acceleration of social advertising. Stay Tuned.