Hubspot

DECEMBER 12, 2011

Long Tail Keyword - An uncommon or infrequently searched keyword, typically with two or more words in the phrase. Small businesses should consider targeting long tail keywords , as they are lower difficulty and often have more qualified searchers. Read a marketer's guide to understanding Google Panda here.

PageRank 28

PageRank SEO Lead Scoring Lead Ranking 28

Single Grain

DECEMBER 19, 2023

In this post, I will present a list of awesome paid, freemium (meaning that you need to pay only if you wish to use extra features) and free SEO tools to improve your Google ranking. Metrics and Analysis – Import valuable SEO data from Google Search Console including impressions, clicks, average position and CTR (Click-Through Rate).

Lead Ranking 98

Lead Ranking Lead Scoring Budget Programs SEO 98

Moz

DECEMBER 16, 2019

Take a page from my Google scrapbook. To engage in local search marketing is to engage with Google. This set of rules tells you what you can and can’t do in the Google My Business product. Create your free Google My Business listing once you’ve read the guidelines. Reckon with Google’s power.

Search Marketing 62

Search Marketing Enterprise Management Work Management Marketing Management 62

Single Grain

NOVEMBER 20, 2020

.” In fact, check these stats out: Ahrefs' crawler is the second-most active after Google (outperforming Bing, Yandex and Yahoo). This tool lets you know the Keyword Difficulty score for every search query, which helps to determine how hard it will be to rank on the first page of Google for that particular keyword. There are 170.1

Enterprise Management 52

Enterprise Management Work Management Paid Search Agency Marketing Management 52

Convince & Convert

MARCH 9, 2010

A recent study by Econsultancy called “ The Value of Social Media &# shows that companies are overwhelmingly using the “Big 4″ of Facebook, Twitter, YouTube, and Linkedin for their social media efforts. What about Baskin Robbins – with a promotion offering free samples (and extra napkins)?

Social Media 133

Social Media Media Webinar Metrics Marketing & Strategy 133

Webbiquity

JANUARY 17, 2011

Well, about two-thirds (64%) of the traffic from third-party sites to video sources currently comes from Google, followed by Yahoo (11.9%), Facebook (4.3%), Bing (2.6%), and Twitter at 1.2%. Among the global Forture 100 companies, 65% use Twitter, 54% are on Facebook and half post videos to YouTube. in the latter half of 2010.

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

Optinmonster

JANUARY 22, 2024

This is crucial as Google puts more weight on terms appearing at the beginning of the page. Here’s how to effectively add keyword suggestions: Analyze Search Engine Autocomplete : Use the autocomplete feature in search engines like Google, Bing, or YouTube. URL Structure : Include keywords in your URLs.

Lead Scoring 52

Lead Scoring Lead Ranking Traffic SEO 52

Single Grain

SEPTEMBER 10, 2019

Not only do you look a little silly to your potential customers if you can’t spell (particularly with spellcheck on every platform from Word and Google docs to WordPress), but you may also see a drop in rankings. Dive Deeper: Creating Google Analytics Funnels and Goals: A Step-by-Step Guide. Is it brand awareness?

Top of Funnel 112

Top of Funnel Paid Content Content Marketing Tips 112

Directive Agency

MAY 9, 2017

Here’s a sample of daily inputs for a high-performing VP of Marketing: Assign Daily Objectives For Each Team Member. Share to 10+ Google+ Groups on Blog Topic or Industry. To provide even more context, here are a few sample topics: Auditing the Link Profile of Over 100 B2B SaaS Firms: Winners and Losers. Evangelize Brand.

Paid Search Agency 85

Paid Search Agency Work Management Enterprise Management B2B Marketing 85

Anteriad

APRIL 25, 2023

Earned media Once known as word-of-mouth, earned media is advertising that comes from Influencers, someone who uses your product and talks about it on a Facebook post or their YouTube channel, for example. Long tail keywords are easier to rank for but have less search volume. Instead, they rely on patterns and inference.

Paid Content 95

Paid Content Sales Management B2B Sales Top of Funnel 95

Anteriad

APRIL 25, 2023

Earned media Once known as word-of-mouth, earned media is advertising that comes from Influencers, someone who uses your product and talks about it on a Facebook post or their YouTube channel, for example. Long tail keywords are easier to rank for but have less search volume. Instead, they rely on patterns and inference.

Paid Content 84

Paid Content Sales Management Top of Funnel B2B Sales 84

Hubspot

OCTOBER 10, 2019

If you're starting a new paragraph, instead of saying 'That helps improve your SEO,' explain what 'That' is -- 'Using long-tail keywords in your headers helps improve your SEO.'". When people want to learn more about a topic, they go to Google, Bing, or another search engine and type a phrase or a question. Lead Generation.

Blogger 14

Blogger Hubspot Lead Scoring Lead Ranking 14

Convert

OCTOBER 25, 2022

Google Analytics is your best friend here when it comes to seeing what pages convert and what pages have room for improvement. Consider sample size when designing tests. You can use sample size calculators so that you know enough users have participated in your test in order to make more accurate conclusions.

Paid Content 59

Paid Content Tips Top of Funnel Paid Search Agency 59

Content Marketing Institute

JANUARY 29, 2018

Sample These 45+ Content Tools to Create, Curate, and Measure. For example, the Spin Sucks editorial calendar includes two weekly content curation columns: Gin and Topics for YouTube videos and The Big Question for Slack group discussions. Set up a Google Doc to capture input. Determine post focus. Curate the best ideas.

Curation 111

Curation Examples Content Paid Search Agency 111

Hubspot

JULY 21, 2015

You write a few posts a week, and eventually those blog posts start to rank in Google and other search engines. When tax season rolls around and people are Googling answers to their tax preparation questions, they stumble upon your blog posts, and realize you offer tax preparation services. What do these people do?

Top of Funnel 28

Top of Funnel Marketing Budget Paid Content Work Management 28

Biznology

MAY 17, 2016

However you may lie to yourself, you’re doing all your content-creation and content marketing for Google , aren’t you? What you need to do is to extend your long tail to include the words, phrases, and context that your experts use amongst themselves. So, don’t duck your staff when your aim is to win at search.

Best Practices 149

Best Practices Content Youtube Verticals 149