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You’re doing SEO wrong: it’s all about authority

Biznology

Google doesn’t rank anything based solely on how well the semantics of the piece relate to the query. Your content can be indexed by Google for the keywords it contains. Domain authority is not a new concept, it’s been a staple of good SEO for a long time. What’s wrong with SEO? The concept is the same.

SEO 217
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SEO vs PPC: How to Prioritize Your SEM Strategies

QuanticMind

You probably already know search engines (especially Google) are one of the most common platforms people use to access information on the internet. Most search engine users today understand that Google considers the authority of domains when delivering search results to users. Long-term benefits. Easy to optimize.

PPC 40
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SEO vs PPC: How to Prioritize Your SEM Strategies in 2018

QuanticMind

You probably already know search engines (especially Google) are one of the most common platforms people use to access information on the internet. Most search engine users today understand that Google considers the authority of domains when delivering search results to users. Long-term benefits. Easy to optimize.

SEM 40
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Will Your SEO Strategy Be Impacted By Google’s Removal of Right-Hand-Side Ads on SERPs?

Content Standard

As of Friday of last week, Google confirmed that it had permanently removed all right-hand ads on its SERPs (search engine results pages) worldwide, making room for ads at the top and bottom of the page. ” Did I just compare Google Ads to The Sims? Think your AdWords clicks are expensive? It’s gonna get ugly.”

SERP 40
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Will Your SEO Strategy Be Impacted By Google’s Removal of Right-Hand-Side Ads on SERPs?

Content Standard

As of Friday of last week, Google confirmed that it had permanently removed all right-hand ads on its SERPs (search engine results pages) worldwide, making room for ads at the top and bottom of the page. ” Did I just compare Google Ads to The Sims? Think your AdWords clicks are expensive? It’s gonna get ugly.”

SERP 40
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40 Essential SEO Terms Marketers Should Know [Glossary]

Hubspot

A link from another site will improve your SEO, especially if that site has a high PageRank. Internal Link - A link from one page to another on the same website, such as from your homepage to your products page. Long Tail Keyword - An uncommon or infrequently searched keyword, typically with two or more words in the phrase.

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The Four Rhinos of Bad SEO Tactics: What Has to Go for Good

ClearVoice

Blame Google. He spoke to ClearVoice regarding the importance of seamless, quality content — and the need to place a premium on the visitor’s experience: The search engines — and particularly Google — have been telling us for years that quality of reader experience is paramount. Could you find important product information?