Convince & Convert

APRIL 28, 2010

Because our behaviors on the social Web leave a noticeable fingerprint, smart companies can modify the way they engage and interact with us, based on our social graph, purchase history, etc. But now, social media is enabling companies to make influencer outreach a foundational marketing tactic. million followers on Twitter?

Social Media 147

Social Media Media Webinar Metrics Marketing & Strategy 147

Hubspot

JANUARY 18, 2012

We've got some news for you, inbound marketers, and it might come as quite a shock: your job doesn't necessarily stop at lead generation (GASP!). If you're not sure whether lead nurturing should hold a place in your inbound marketing strategy, some of these thought-provoking lead nurturing stats just might make you rethink your stance.

Lead Nurturing 28

Lead Nurturing Stats Top of Funnel Sales Qualified Leads 28

Hubspot

JUNE 29, 2012

Sick of hearing the same "the internet is changing marketing" speeches? Want hard data to reference so that you can properly forecast and adjust future marketing plans and budgets? 21 Internet Marketing Statistics That May Surprise You. Source: Forrester Research ) Commerce is shifting more and more online.

Internet Marketing 28

Internet Marketing Stats Peer-to-peer Planning 28

Televerde

OCTOBER 30, 2019

While Nostradamus didn’t leave us with any insights in regards to the future of B2B marketing in the 2020’s, many of my fellow content marketers like to put their Miss Cleo hats on and make predictions like “social media is dying!!!” We’re talking numbers, baby – and frankly, I think marketing content could use more of them.

Paid Content 45

Paid Content Statistics B2B Marketing Peer-to-peer 45

DiscoverOrg

AUGUST 7, 2018

Marketers can expand their reach by buying leads from some content publishers or advertising on some third-party sites, but budget and accessibility to third-party sites can limit reach. Meanwhile, according to a report by Forrester, 68% of B2B customers prefer to research independently online. Demand Gen Report, 2016).

Intent Data 314

Intent Data Intent Lead Ranking Bombora 314

DiscoverOrg

AUGUST 7, 2018

Marketers can expand their reach by buying leads from some content publishers or advertising on some third-party sites, but budget and accessibility to third-party sites can limit reach. Meanwhile, according to a report by Forrester, 68% of B2B customers prefer to research independently online. Demand Gen Report, 2016).

Intent Data 120

Intent Data Intent Lead Ranking Bombora 120

Martech Advisor

AUGUST 22, 2019

Cold calling used to be a staple of many companies’ marketing and sales strategies. However, advances in technology are moving marketing and sales beyond the business phone to a variety of digital channels that allow enterprises to connect with customers and prospects on their terms.

Advertising Channels 47

Advertising Channels Cold Calling Peer-to-peer Marketing & Strategy 47

Optinmonster

JANUARY 15, 2024

Figuring out how to improve free trials is one of the big issues in SaaS marketing. Here are some statistics that highlight the importance of free trials: The top 27% of SaaS companies get 25% or more business from free trials. Matching your marketing message with your buyer personas will help you increase free trial signups.

Conversion Rate 101

Conversion Rate Conversion Tips Marketing Analytics Tools 101

Delivra

OCTOBER 23, 2018

As a B2B marketer, email is one of your leading strategies for driving growth for your business. If you aren’t already prioritizing it as one of the main ways to increase revenue, consider this statistic from BtoB Magazine: 59% of B2B marketers cite email as the most effective channel for generating revenue.

Email Marketing 58

Email Marketing Marketing Automation Services Top of Funnel Trigger Marketing 58

GreenRope

SEPTEMBER 25, 2016

As a marketer and a consumer, I know this to be true. According to a study by Forrester Research, “66% of marketing departments reported that they are doing a good job of personalized marketing, whereas only 31% of consumers believe they are.” No marketing automation strategy in place. Past purchases?

Personalization 40

Personalization Forrester Marketing Automation Services Buyer Personas 40

GreenRope

SEPTEMBER 25, 2016

As a marketer and a consumer, I know this to be true. According to a study by Forrester Research, “66% of marketing departments reported that they are doing a good job of personalized marketing, whereas only 31% of consumers believe they are.” No marketing automation strategy in place. Past purchases?

Personalization 40

Personalization Forrester Marketing Automation Services Buyer Personas 40

GreenRope

SEPTEMBER 25, 2016

As a marketer and a consumer, I know this to be true. According to a study by Forrester Research, “66% of marketing departments reported that they are doing a good job of personalized marketing, whereas only 31% of consumers believe they are.” No marketing automation strategy in place. Past purchases?

Personalization 40

Personalization Forrester Marketing Automation Services Buyer Personas 40

GreenRope

SEPTEMBER 25, 2016

As a marketer and a consumer, I know this to be true. According to a study by Forrester Research, “66% of marketing departments reported that they are doing a good job of personalized marketing, whereas only 31% of consumers believe they are.” No marketing automation strategy in place. Past purchases?

Personalization 40

Personalization Forrester Marketing Automation Services Buyer Personas 40

GreenRope

SEPTEMBER 25, 2016

As a marketer and a consumer, I know this to be true. According to a study by Forrester Research, “66% of marketing departments reported that they are doing a good job of personalized marketing, whereas only 31% of consumers believe they are.” No marketing automation strategy in place. Past purchases?

Personalization 40

Personalization Forrester Marketing Automation Services Buyer Personas 40

GreenRope

SEPTEMBER 25, 2016

As a marketer and a consumer, I know this to be true. According to a study by Forrester Research, “66% of marketing departments reported that they are doing a good job of personalized marketing, whereas only 31% of consumers believe they are.” No marketing automation strategy in place. Past purchases?

Personalization 40

Personalization Forrester Marketing Automation Services Buyer Personas 40

GreenRope

SEPTEMBER 25, 2016

As a marketer and a consumer, I know this to be true. According to a study by Forrester Research, “66% of marketing departments reported that they are doing a good job of personalized marketing, whereas only 31% of consumers believe they are.” No marketing automation strategy in place. Past purchases?

Personalization 40

Personalization Forrester Marketing Automation Services Buyer Personas 40

GreenRope

SEPTEMBER 25, 2016

As a marketer and a consumer, I know this to be true. According to a study by Forrester Research, “66% of marketing departments reported that they are doing a good job of personalized marketing, whereas only 31% of consumers believe they are.” No marketing automation strategy in place. Past purchases?

Personalization 40

Personalization Forrester Marketing Automation Services Buyer Personas 40

GreenRope

SEPTEMBER 25, 2016

As a marketer and a consumer, I know this to be true. According to a study by Forrester Research, “66% of marketing departments reported that they are doing a good job of personalized marketing, whereas only 31% of consumers believe they are.” No marketing automation strategy in place. Past purchases?

Personalization 40

Personalization Forrester Marketing Automation Services Buyer Personas 40

GreenRope

SEPTEMBER 25, 2016

As a marketer and a consumer, I know this to be true. According to a study by Forrester Research, “66% of marketing departments reported that they are doing a good job of personalized marketing, whereas only 31% of consumers believe they are.” No marketing automation strategy in place. Past purchases?

Personalization 40

Personalization Forrester Marketing Automation Services Buyer Personas 40

GreenRope

SEPTEMBER 25, 2016

As a marketer and a consumer, I know this to be true. According to a study by Forrester Research, “66% of marketing departments reported that they are doing a good job of personalized marketing, whereas only 31% of consumers believe they are.” No marketing automation strategy in place. Past purchases?

Personalization 40

Personalization Forrester Marketing Automation Services Buyer Personas 40

GreenRope

SEPTEMBER 25, 2016

As a marketer and a consumer, I know this to be true. According to a study by Forrester Research, “66% of marketing departments reported that they are doing a good job of personalized marketing, whereas only 31% of consumers believe they are.” No marketing automation strategy in place. Past purchases?

Personalization 40

Personalization Forrester Marketing Automation Services Buyer Personas 40

GreenRope

SEPTEMBER 25, 2016

As a marketer and a consumer, I know this to be true. According to a study by Forrester Research, “66% of marketing departments reported that they are doing a good job of personalized marketing, whereas only 31% of consumers believe they are.” No marketing automation strategy in place. Past purchases?

Personalization 40

Personalization Forrester Marketing Automation Services Buyer Personas 40

GreenRope

SEPTEMBER 25, 2016

As a marketer and a consumer, I know this to be true. According to a study by Forrester Research, “66% of marketing departments reported that they are doing a good job of personalized marketing, whereas only 31% of consumers believe they are.” No marketing automation strategy in place. Past purchases?

Personalization 40

Personalization Forrester Marketing Automation Services Buyer Personas 40

GreenRope

SEPTEMBER 25, 2016

As a marketer and a consumer, I know this to be true. According to a study by Forrester Research, “66% of marketing departments reported that they are doing a good job of personalized marketing, whereas only 31% of consumers believe they are.” No marketing automation strategy in place. Past purchases?

Personalization 40

Personalization Forrester Marketing Automation Services Buyer Personas 40

GreenRope

SEPTEMBER 25, 2016

As a marketer and a consumer, I know this to be true. According to a study by Forrester Research, “66% of marketing departments reported that they are doing a good job of personalized marketing, whereas only 31% of consumers believe they are.” No marketing automation strategy in place. Past purchases?

Personalization 40

Personalization Forrester Marketing Automation Services Buyer Personas 40

GreenRope

SEPTEMBER 25, 2016

As a marketer and a consumer, I know this to be true. According to a study by Forrester Research, “66% of marketing departments reported that they are doing a good job of personalized marketing, whereas only 31% of consumers believe they are.” No marketing automation strategy in place. Past purchases?

Personalization 40

Personalization Forrester Marketing Automation Services Buyer Personas 40

GreenRope

SEPTEMBER 25, 2016

As a marketer and a consumer, I know this to be true. According to a study by Forrester Research, “66% of marketing departments reported that they are doing a good job of personalized marketing, whereas only 31% of consumers believe they are.” No marketing automation strategy in place. Past purchases?

Personalization 40

Personalization Forrester Marketing Automation Services Buyer Personas 40

GreenRope

SEPTEMBER 25, 2016

As a marketer and a consumer, I know this to be true. According to a study by Forrester Research, “66% of marketing departments reported that they are doing a good job of personalized marketing, whereas only 31% of consumers believe they are.” No marketing automation strategy in place. Past purchases?

Personalization 40

Personalization Forrester Marketing Automation Services Buyer Personas 40

GreenRope

SEPTEMBER 25, 2016

As a marketer and a consumer, I know this to be true. According to a study by Forrester Research, “66% of marketing departments reported that they are doing a good job of personalized marketing, whereas only 31% of consumers believe they are.” No marketing automation strategy in place. Past purchases?

Personalization 40

Personalization Forrester Marketing Automation Services Buyer Personas 40

GreenRope

SEPTEMBER 25, 2016

As a marketer and a consumer, I know this to be true. According to a study by Forrester Research, “66% of marketing departments reported that they are doing a good job of personalized marketing, whereas only 31% of consumers believe they are.” No marketing automation strategy in place. Past purchases?

Personalization 40

Personalization Forrester Marketing Automation Services Buyer Personas 40

GreenRope

SEPTEMBER 25, 2016

As a marketer and a consumer, I know this to be true. According to a study by Forrester Research, “66% of marketing departments reported that they are doing a good job of personalized marketing, whereas only 31% of consumers believe they are.” No marketing automation strategy in place. Past purchases?

Personalization 40

Personalization Forrester Marketing Automation Services Buyer Personas 40

GreenRope

SEPTEMBER 25, 2016

As a marketer and a consumer, I know this to be true. According to a study by Forrester Research, “66% of marketing departments reported that they are doing a good job of personalized marketing, whereas only 31% of consumers believe they are.” No marketing automation strategy in place. Past purchases?

Personalization 40

Personalization Forrester Marketing Automation Services Buyer Personas 40

GreenRope

SEPTEMBER 25, 2016

As a marketer and a consumer, I know this to be true. According to a study by Forrester Research, “66% of marketing departments reported that they are doing a good job of personalized marketing, whereas only 31% of consumers believe they are.” No marketing automation strategy in place. Past purchases?

Personalization 40

Personalization Forrester Marketing Automation Services Buyer Personas 40

GreenRope

SEPTEMBER 25, 2016

As a marketer and a consumer, I know this to be true. According to a study by Forrester Research, “66% of marketing departments reported that they are doing a good job of personalized marketing, whereas only 31% of consumers believe they are.” No marketing automation strategy in place. Past purchases?

Personalization 40

Personalization Forrester Marketing Automation Services Buyer Personas 40

GreenRope

SEPTEMBER 25, 2016

As a marketer and a consumer, I know this to be true. According to a study by Forrester Research, “66% of marketing departments reported that they are doing a good job of personalized marketing, whereas only 31% of consumers believe they are.” No marketing automation strategy in place. Past purchases?

Personalization 40

Personalization Forrester Marketing Automation Services Buyer Personas 40

GreenRope

SEPTEMBER 25, 2016

As a marketer and a consumer, I know this to be true. According to a study by Forrester Research, “66% of marketing departments reported that they are doing a good job of personalized marketing, whereas only 31% of consumers believe they are.” No marketing automation strategy in place. Past purchases?

Personalization 40

Personalization Forrester Marketing Automation Services Buyer Personas 40

GreenRope

SEPTEMBER 25, 2016

As a marketer and a consumer, I know this to be true. According to a study by Forrester Research, “66% of marketing departments reported that they are doing a good job of personalized marketing, whereas only 31% of consumers believe they are.” No marketing automation strategy in place. Past purchases?

Personalization 40

Personalization Forrester Marketing Automation Services Buyer Personas 40