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What Do High-Performance E-Commerce Websites Do Differently? Results from the 2020 KPI Study

Moz

Online PR and display deliver conversions. This stat summons the final wag for the long-tail of smaller specialist retailers. The long-tail of retailers were the early settlers in the e-commerce land of plenty. Let’s count down to the strongest correlation in the study: 4. Race back up to the top!

Studies 69
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4 New Marketing Fundamentals Impacting the B2B SEO Professional

KoMarketing Associates

In Forrester Senior Analyst Anthony Mullen’s new report, “ Emerging Touchpoints Require A Marketing Mind Shift “, he identifies four fundamentals marketers must realize, in order to succeed in today’s technology and information-rich environment. Give your PR team knowledge to help win the big pitch.

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Best of 2009 (So Far): SEO Guidance, Part 2

WebMarketCentral

6 cures for common SEO mistakes by iMedia Connection Brian Easter runs down six common SEO mistakes—such as ugly URLs, duplicate content, and a disconnect between SEO and PR—and explains how to correct or avoid them. He also quotes a finding from Nate Elliot of Forrester that there are "an average of 4.7

SEO 20
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Best of 2009: SEO Tips, Part 1

Webbiquity

In this extensive and thoughtful post, Michael Martinez discusses the impact of trends such as personalized search, universal search and social media, and advises SEO professionals to focus on optimizing for query spaces (all the queries and content relevant to a specific topic) in order to capture traffic for long tail keywords.

SEO 100
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ClickInsights: How can B2B marketers use content effectively for demand generation?

Ambal's Amusings

Forrester Blog for Interactive Marketing Professionals. According to David Meerman Scott, Marketing Strategist and Author of The New Rules of Marketing & PR, “People want to do business with people. We have invited B2B Experts to shed light on the following question: How to use content effectively for demand generation?

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Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2

Webbiquity

11 infographics for your next presentation by Ragan’s PR Daily. ** 5 STARS. Arik Hanson shares a collection of “Infographics that would fit nicely into many digital marketing/PR presentations.” Study: 76 percent of communications professionals use Twitter by Ragan’s PR Daily. million followers”).

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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

For anyone in marketing or PR being asked to make “data-driven&# decisions “based on the numbers&# (and doesn’t that include pretty much everyone in marketing and PR these days?), the sources below provide a vast wealth of data, statistics and research results, as well as a bit of interesting social media trivia.