Lenny's Newsletter

SEPTEMBER 5, 2023

A surprising number of founders found their early customers by putting out compelling content online and first building a following. Also, major shoutouts for First Round Capital. When joining communities, focus first on adding value to the community. For your first set of customers, trust is the key.

Ideal Customer Profiles 112

Ideal Customer Profiles CPO B2B Startups 112

Convince & Convert

FEBRUARY 17, 2015

Bellhops – Inserting Humanity Into the Moving Process Founded in 2012, Bellhops is a startup company that seeks to be the Uber of moving. Unlike conventional movers, Bellhops doesn’t have trucks, they just have labor. When was the last time you knew some fun facts about a mover? The entire process was two minutes.

First-Mover Advantage 167

First-Mover Advantage Case Studies Case Study User-Generated Content 167

Outbrain

MARCH 9, 2020

It covers the past week’s headlines, and all the platforms you need to follow, including Google, Facebook, Instagram, Twitter, Quora, LinkedIn, Snap, TikTok and more. Plus, you can also catch interviews with the movers and shakers in paid marketing, which means you can really get the lowdown from those in the know. Search Talk Live.

Paid Search Agency 46

Paid Search Agency Advertising Agencies First-Mover Advantage ROAS 46

Martech Advisor

JANUARY 14, 2020

CES Roundup Video on Twitter. First, with heightened clutter across traditional digital media, there is a huge opportunity to be a “first mover” on new and emerging channels like streaming TV, outdoor digital signage and AR and VR experiences. — CES (@CES) January 13, 2020.

Marketing Management 52

Marketing Management Advertising Agencies Privacy Mobile Advertising 52

Atomic Reach

JANUARY 3, 2019

Find him on Twitter & LinkedIn. Find him on Twitter & LinkedIn. Find him on Twitter & LinkedIn. Find her on Twitter & LinkedIn. Find him on Twitter & LinkedIn. Find him on Twitter & LinkedIn. Joe Pulizzi - Founder of Content Marketing Institute.

Paid Content 112

Paid Content Paid Search Agency Advertising Agencies Content Marketing 112

Pam Didner

JANUARY 1, 2021

Digital Summit attendees are the movers and shakers influencing the growth and success of their company’s digital marketing — and the future landscape of the digital economy. The post 25 Best B2B Marketing Conferences 2021 appeared first on Pam Didner | B2B Marketing & Sales. Various Dates | Various Cities | Website.

Conference 52

Conference B2B Marketing Marketing AI B2B Thought Leadership 52

Content Standard

MAY 16, 2017

They came to me for help building out content for their startup incubator. Let’s take a step back and look at what gets organizations jumping into content waters in the first place. The most common reason I see organizations moving to create meaningful content is that the competition is moving on to content first.

Planning 48

Planning Work Management First-Mover Advantage Marketing Management 48