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Artificial Intelligence Will Change How You Do Marketing in 2021

Unbounce

No incoming martech makes a better case for this sort of incremental innovation than artificial intelligence. Marketing and AI: A “Meet Cute” For marketers interested in learning what AI can do for them, right now , debates and philosophy about artificial intelligence can be heady stuff. AI-Enhanced PPC Campaigns.

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10 PPC Best Practices to Get the Most out of Your Marketing Budget

Optinmonster

What is the future of PPC? In this article, we share 10 PPC best practices to keep you ahead of the changes and get the most out of your marketing budget. Before we get into the PPC best practices, let’s take a look at some of the most commonly asked questions about PPC. What Is PPC (Pay-Per-Click)?

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SMX East 2017 Day 1 – Online-to-Offline, Shopping, Display

QuanticMind

8 Hidden PPC Reports to Find Out” by Aaron Levy. Audience segmentation – Consider using tools such as Remarketing Lists for Search Ads (RLSA), Customer Match (using opted-in Gmail-based customer databases), Similar Audiences, geo-location and household income (HHI) targeting. 8 Hidden PPC Reports to Find Out .

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Confessions of a Google Spammer

Hubspot

We're helping our customers--the little guy--win the battle against a big, bad, evil empire that wants to enslave them to paying PPC costs! Some examples of my “work”: Some Samples of My Automated Article Creation "Work" c. 9:30am: Check in with my partner and employees, Facebook, and chat with my two journalist friends in Beijing.

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4 Advanced Targeting Techniques Every Facebook Advertiser Should Master

Hubspot

Not everyone “Likes” the Facebook ads platform (pun intended). And if you’re not already using Facebook Ads (or you’ve tried in the past and failed), you may have noticed there’s not a whole ton of advice out there that helps to explain why Facebook ad campaigns flatline. How the Facebook Ad Platform Differs.

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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

the sources below provide a vast wealth of data, statistics and research results, as well as a bit of interesting social media trivia. 10 Interesting Social Media Statistics by Jeff Bullas. Facebook is the world’s most visited social media brand with 54% of the worlds internet population visiting the brand. by eMarketer.

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5 B2B Marketing Strategies To Explode Your Company's Growth in 2018

Albacross

Run PPC Ads. Okay, maybe it’s time for me to start experimenting with PPC ads. Both AdWords and Bing Ads are PPC platforms which can help you reach out to your target audience. Now, many business owners who want to venture into PPC automatically default to AdWords… they don’t even consider Bing. Let’s jump right in!