Oktopost
MARCH 10, 2022
B2B Growth Marketing, Demand Generation, Field Marketing—however you badge it, it’s a numbers game. But I also know that every dollar, every minute of effort a marketing team invests, needs to have an expected, measurable outcome attached. Determine your total social media spend. Your social media team salaries.
Metadata
AUGUST 24, 2021
Growth marketers were by far the most in-demand role at MarketerHire, making up a third of all hires. We also noticed organic content around growth marketing — blogs and social — not only drove engagement, but also SQLs. If you’re just starting out, I recommend hiring a video agency. Now go forth and create.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Metadata
AUGUST 16, 2021
When my former company, MarketerHire , launched a Live series (see how I didn’t say the W-word there?), we didn’t promise to cover all the marketing things and please all the marketing people. Growth marketers were by far the most in-demand role at MarketerHire, making up a third of all hires.
Metadata
OCTOBER 30, 2023
Marketing teams are like snowflakes. Study ten marketing teams from seemingly identical companies, and their structures will vary. But despite the differences, marketing teams are (or at least should be) marching down the same path—a path leading them to a structure that looks different than team structures of the past.
Atomic Reach
MARCH 18, 2019
She has vast experiences to share, from in-house to agency. Mel Carson is an influencer in the spheres of social media, and personal branding. He also partners with SalesX in helping companies grow with the help of AdWords. Christi Olson has both in-house and agency experience in marketing.
Metadata
APRIL 25, 2023
See the real ROI B2B marketers use Metadata to create more pipeline without increasing headcount or program spend. GET THE STUDY Add in the economic downturn every company is dealing with, and getting internal buy-in becomes even more challenging. Expanding to Facebook dropped it by 50%. But that’s just the beginning.
MKT1
JANUARY 5, 2023
Startups waste way too much money hiring contractors for all the wrong things, mismanaging agencies, placing blame on agencies when the issue is the startup’s own strategy, and leaving contractors to fend for themselves.
Expert insights. Personalized for you.
174 
Let's personalize your content