Parse.ly

SEPTEMBER 26, 2022

Note: This is a comprehensive guide, so if it’s too long to read, we can answer any questions you might have about web analytics. Our experts are happy to share our understanding of the market with you, free of charge. Google Analytics — the most popular web analytics tool. Talk to an expert.

Marketing Analytics Tools 97

Marketing Analytics Tools Enterprise Management Analytics Multivariate analysis 97

Parse.ly

APRIL 6, 2020

Some analytics programs also include data from social media and mobile apps, overlapping with the broader category of digital analytics. Google Analytics — the most popular web analytics tool. Many businesses start with Google Analytics. It’s the most popular solution for web analytics.

Marketing Analytics Tools 72

Marketing Analytics Tools Enterprise Management Analytics Multivariate analysis 72

KoMarketing Associates

JANUARY 8, 2019

Data without content makes the data not actionable and storytelling in content marketing without data makes it directionless. Data, while not necessarily creative, is a crucial part in how your B2B marketing creates the content and stories that it decides to tell its target audience. Discover Trends of What People Like. External Data.

B2B Marketing 125

B2B Marketing Content Marketing Planning B2B 125

SocialPilot

JANUARY 31, 2024

It is an extremely competitive and ever-evolving industry where new features, tools, and software are born every day to take their place in the market. In this market, the insights derived from influencer marketing case studies become invaluable. You should start by reading some impactful influencer marketing case studies.

Case Study 87

Case Study Case Studies Work Management Studies 87

Hinge Marketing

FEBRUARY 9, 2017

Professional services marketing used to be a giant black hole — a lot of money got sucked in and no light ever escaped. But your ability to quantify the return on marketing investment was severely limited. Marketing is more quantifiable than ever. What is Return on Marketing Investment, Anyway? From Dark Art to Science.

Work Management 48

Work Management Marketing Management Service ROMI 48

KoMarketing Associates

JULY 21, 2015

One of the most direct ways B2B marketers can improve SEO, PPC, and ultimately lead generation initiatives is through the development of landing pages, designed to showcase individual content marketing assets. Basically, every content marketing asset can serve as an opportunity to be found in search results. Web Page Tagging.

Landing Pages 120

Landing Pages Search Engine Marketing Paid Content Search Marketing 120

Webbiquity

JANUARY 31, 2017

While chief marketing officers are under increasing pressure to quantitatively demonstrate the ROI of marketing investments, most still struggle with it. ” Analytics tools can ultimately help measure ROI. But web analytics tools ideally provide marketers with actionable information. 1) Google Analytics.

Marketing Analytics Tools 100

Marketing Analytics Tools Marketing Automation Services Analytics Enterprise Management 100