Shorten Your Sales Cycle with Pipeline Velocity Account-Based Marketing Campaigns [Templates]
Terminus
SEPTEMBER 21, 2017
With account-based marketing (ABM) , your marketing team should be actively involved in the sales process from first touch until the deal closes and beyond. Not only that, but marketing should be invested in improving pipeline efficiency and shortening the sales cycle. 3 Account-Based Approaches to Pipeline Velocity Campaigns.
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