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Your Top Event Marketing Questions Answered

Adobe Experience Cloud Blog

by Dayna Rothman We recently held a webinar to show marketers how to rock their online and offline events, featuring insights from Marketo thought leaders Heidi Bullock, Director of Marketing, Sandra Freeman, Director of Marketing Cloud, and myself ( @dayroth ). PS: The webinar was part of a series.

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The Founder Interview Series #30: Stas Zaslavsky, VII Events

Webbiquity

The platform’s primary benefit is to create business value for customers, to produce ROI by generating qualified leads and driving attendees toward meaningful interaction during the event and afterwards. SZ: Many times, attendees at our events convert into future customers. The Lessons.

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Content marketing for events: how to repurpose your event content

SpotMe Blog

How long does content marketing for events take you? And how much of your marketing budget do you spend? If you’re like most other enterprise event marketers, probably a long time and a ton of money. But there’s a way to significantly reduce the amount of time and money you spend producing event content.

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The Top 14 B2B Blogs You Should Be Following

TrustRadius Marketing

The B2B community has a wealth of information on digital marketing, SEO, modern sales techniques, and more. His blog has seemingly unending lists of blogs and video blogs to help you learn about online marketing, seo, e-commerce, paid ads, social media, and more. B2B Marketing. A Sales Guy. B2B Software Blogs.

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B2B Video Marketing Done Right

KoMarketing Associates

Why is it a good idea to incorporate video into your B2B marketing? It delivers strong SEO value. It diversifies the content marketing mix. GetResponse: World’s Easiest Email Marketing. Marketo: What is Marketo? MarketingProfs: B2B Marketing Forum. Event Marketing. Moz: MozCon 2015.

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The Top 14 B2B Sites You Should Be Following

TrustRadius Marketing

The B2B community has a wealth of information on digital marketing, SEO, modern sales techniques, and more. His blog has seemingly unending lists of blogs and video blogs to help you learn about online marketing, seo, e-commerce, paid ads, social media, and more. B2B Marketing. A Sales Guy. B2B Software Blogs.

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How a Video Library Can Help Power Every Part of Your Business

Vidyard

Rake in the SEO benefits Unlike uploading a video to YouTube (which gives YouTube all of the search value connected to your content), having a video library for your business means that you can embed videos directly into your site and reap the search engine optimization (SEO) rewards—think increased site traffic. ” Again.