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8 Great LinkedIn Groups for B2B Marketers

KoMarketing Associates

eMarketing Association Network. Managed by the eMarketing Association, the worlds largest Internet marketing association and open to all interested in Internet Marketing. Managed by the eMarketing Association, the worlds largest Internet marketing association and open to all interested in Internet Marketing. BtoB Marketing.

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32 B2B Marketers to Add to Your Google Plus Circles

KoMarketing Associates

Building a network in Google+ could be the next critical tactic when it relates to B2B search engine optimization and broader social media initiatives. Lee Odden (TopRank Online Marketing) Author of Optimize, CEO of @TopRank Online Marketing – Focused on Search, Social Media, PR & Content Marketing.

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How to Fight the Infobesity Monster with Quality, Shareable Content

KoMarketing Associates

82% of marketers who blog see a positive ROI for their inbound marketing ( HubSpot ). 60% of marketers create at least one piece of content each week ( eMarketer ). Consider the following: 93% of B2B marketers use content marketing ( Content Marketing Institute ). interviews with industry experts, tradeshows, guest blogging, etc.)

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CMOs: Wield Powers of Influence to Gain a Seat at the Executive Table

ViewPoint

For more on the steps needed to get sales and marketing cranking in unison, download this eBook featuring recommendations from leading experts including: Ardath Albee, author of eMarketing Strategies for the Complex Sale. Brian Halligan, CEO and Founder of HubSpot. David Meerman Scott, author of The New Rules of Marketing & PR.

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The B2B Lead Generation-Demand Generation Book “Hall of Fame”

NuSpark Consulting

It’s easier said than done which is why firms like mine exist, to implement proper lead generation tactics that build revenue. By reading books from the best thought leaders in the country, a tremendous amount of insight, strategies, and tactics can be reviewed, and hopefully implemented in your firm. . Brian Halligan, Dharmesh Shah.

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300+ Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

Hubspot) 79% of companies have observed revenue growth in marketing and sales due to AI. Hubspot) 75% of marketers recognize SEO as their most effective content strategy. HubSpot) 80% of bloggers affirm that blogging contributes to significant marketing success. HubSpot) On average, bloggers incorporate 2-3 images in each post.

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12 Must-Have Tools and Tactics for Content Distribution and Promotion

ClearVoice

In 2018, eMarketer released its report B2B Content Marketing 2018: As Usage Nears Saturation, Still Lots of Room for Improvement. Whether it’s you or your PR team, someone should pitch content to industry trade publications and journalists. Three resources for your PR-related content efforts include: Cision for earned media management.