ViewPoint

MARCH 6, 2012

According to Aberdeen , 40% of the sales-forecasted pipeline among Best-in-Class companies is generated by marketing, compared with 22% among Industry Average firms and 13% within Laggard companies. Source: Forrester, Metrics that Matter for B2B Marketers, October 26, 2011. Moreover, Best-in-Class companies report a 31.6%

Buyer Personas 120

Buyer Personas Forrester Lead Ranking Peer-to-peer 120

Biznology

JUNE 19, 2014

Global e-commerce sales made via mobile devices are expected to top $638 billion (USD) in 2018, according to a forecast from Goldman Sachs. Data from eMarketer shows that mobile ad spend is on track to rise 75.1%, reaching $31.45 For perspective, that was roughly the entire size of the world’s e-commerce market in 2013.

Mobile Advertising 80

Mobile Advertising Mobile Marketing Forecasting Emarketing 80

Adobe Experience Cloud Blog

SEPTEMBER 29, 2010

B2B advertising spend on social media and lead generation sites is forecasted to grow at an annualized rate of 21% and 17% respectively to 2013. Source : AMR International B2B Online Marketing Assessment and Forecast to 2013. Source : eMarketer. Source : Forrester Research. Source : eMarketer. billion this year.

Statistics 48

Statistics B2B Marketing Emarketing B2B 48

Marketing Insider Group

FEBRUARY 5, 2024

Martech) The US Bureau of Labor Statistics forecasts a 10% annual increase in employment for marketing managers over the next eight years. Forrester) Around 4 in 5 consumers are willing to share personal data in exchange for better customer experiences. eMarketer) Image Source: Nexcess The U.S. PwC) Customers are 2.4x

Paid Content 219

Paid Content Stats Marketing Budget Webinar Metrics 219

Convince & Convert

FEBRUARY 7, 2017

billion, as per a report published by eMarketer. percent, as forecasted by eMarketer. According to research conducted by Forrester, users are 58 times more likely to engage with Instagram’s branded content than with branded content on Facebook , and 120 times more likely when compared to Twitter. Image via Forrester.

eCommerce 149

eCommerce Emarketing Mobile Advertising Paid Search Agency 149

Contently

FEBRUARY 9, 2017

That claim, attributed to Dr. James McQuivey of Forrester Research, gets cited by marketers all over the globe. ” I’ve been told that the statement originates from a 2008 Forrester report titled “ How Video Will Take Over The World ,” but the full text is behind a paywall. million words.

Stats 60

Stats Video Marketing Paid Search Agency Forrester 60

Valasys

JANUARY 9, 2020

According to a forecast by Cisco, videos will comprise 79% of the global internet traffic by the year 2020, which means a year over year increase rate of 63% starting 2015. According to eMarketer , 93% of video watchers in India watch Youtube. According to Statista , 81% of 15-25-year-olds in the US use YouTube.

Youtube 64

Youtube Statistics B2B Marketing B2B 64