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5 Surefire Ways To Increase The Lead Quality

Only B2B

Implicit Data – The online behavior of the prospect, such as time spent of social media , pages visited, recency etc. According to the Eloqua research, the lead scoring system increases the deal close rate by 30%, company revenue surges by 18% and the revenue per deal goes up by 17%.

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Top 10 Posts on B2B Lead Gen for 2010

The Point

Eloqua’s “Juan Eloqua” Campaign: Email Creative at Its Best. Blog Makeover Nets Sales Leads for Software Company. In fact, I’ve written much more in the last 12 months about social media and lead nurturing, yet many of those posts didn’t make the cut. The First (Almost) Clickable Direct Mail.

Lead Gen 100
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Habits of Customer-Centric Marketers: Q&A with Erika Goldwater

Cintell

At ANNUITAS Erika manages all aspects of marketing including demand generation, content marketing, social media and public relations helping to build pipeline and drive results for the ANNUITAS team. Prior to ANNUITAS Erika was the strategic and partner accounts and event manager at Eloqua.

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From a Challenging Marketing Past to the Most Promising Marketing Future: Top Takeaways from the 2011 B2B Roundtable Webinars

markempa

This past year has been especially illuminating thanks to the brilliance of smart marketers who are expanding and perfecting the lead-generation concepts I wrote about years ago. This year’s B2B Lead Roundtable webinars are testament to that. He defined the tenets of the new world of marketing in Revenue Performance Management.

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B2B Lead Generation Blog: Webcast: 8 Critical Success Factors for B2B Lead Generation

markempa

Watch the recorded webcast now Sponsored by Eloqua , provider of the leading integrated demand generation platform for executing, automating and measuring highly effective B2B marketing programs. FREE lead generation consultation from InTouch Just Tell Us How To Contact You First and Last Name Company Email Telephone Ext.

Webcast 120
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ClickInsights: What was your "Aha" moment in 2009? - Part 2

Ambal's Amusings

Brian Carroll's blog B2B Lead Generation Blog. Mac McIntosh's Sales Lead Insights: A B2B marketing Blog. B2B Lead Generation Benchmark Study 2009. Sales Lead Expert’s Learning Center. Marketing and Sales Alignment – Marketo eBook (New!). Ardath Albee's blog Marketing Interactions.

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Honeywell, Fiberlink, Intralinks, and Sevone Select Vidyard for Strategic Video Marketing

Vidyard

Using Vidyard’s video analytics, Honeywell FSG can now track detailed performance data for each video across YouTube, social media channels, and their own web properties ­ all from one central reporting dashboard. “Simply having a presence on YouTube is no longer enough. . It was acquired by IBM in November 2013. .”