KoMarketing Associates
AUGUST 23, 2016
There’s no doubt that LinkedIn is one of the most effective social media lead generators for B2B marketers, offering businesses the chance to tell their brand story in a unique and meaningful way. Keep in mind the 80/20 rule – just 20% of your social media content should be about your brand. Offer the Support Your Community Needs.
KoMarketing Associates
APRIL 11, 2013
The report also does a “deep dive” into organic search, paid search, and social media metrics. BtoB Research, in coordination with Eloqua, surveyed hundreds of online marketing professionals to uncover the core competencies of Modern Marketers. Social Media Use in the Industrial Sector. View the full report.
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KoMarketing Associates
JANUARY 25, 2013
In a poll of 155 primarily C-level marketing experts, social media received the largest percentage of votes for demand generation channels that marketers will spend more on in 2013. B2B SEO and social media efforts should at least focus a percentage of efforts toward building the list for that channel. Most Used Channels.
KoMarketing Associates
JANUARY 23, 2014
Earlier this week a colleague forwarded along Bizo’s latest infographic in partnership with Eloqua , highlighting the B2B buyer’s journey from discovery through sales completion. 6 B2B Marketing Infographics: Social Media, Inbound Marketing & Mobile. 25 Outstanding Content Marketing Tools For Your Brand. Related Posts.
KoMarketing Associates
NOVEMBER 13, 2013
According to a study sponsored by Eloqua, the biggest challenge for B2B marketers is generating enough high quality leads. He has spoken at events like SMX, SES, and the Social Media Strategies Summit. Hi writing has appeared in Search Engine Journal, Mobile Marketer, Direct Marketing News, Social Media Examiner and Target Marketer.
KoMarketing Associates
NOVEMBER 26, 2019
Today, most platforms, including HubSpot, Marketo and Eloqua, can be directly connected to LinkedIn. Well, LinkedIn collects the data which can be downloaded at any time, and if supported, you can have these leads automatically sent to your CRM or marketing automation solution.
KoMarketing Associates
JUNE 26, 2014
Eloqua’s best practice section is a great example of what we recommend for many of our clients developing a set of resources for their customers and site visitors. Eloqua incorporates comprehensive summary details and cross-links for each sub-section as well as “featured” resources in main content area. Share The (Link) Love.
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