Remove Disintermediation Remove Personalization Remove Social Networks Remove Software
article thumbnail

B2B vs. B2C Influencer Marketing: Platforms, Practices, and Packaging

Webbiquity

I think and talk and work a lot on the “big four” of the social networking world: Facebook, LinkedIn, Twitter, and YouTube. In your view, what social networks beyond those big four should B2B marketers be paying attention to, if any? They might have a big social media following. public broadcast models.

article thumbnail

Will You Abandon Your Friends to Seek Real Relevance

Convince & Convert

Obviously the publishing business is disintermediated, and we understand that. It was a fantastic illustration that you have in the book that shows your own personal media usage habits and the channels across the social Web that you used a few years ago versus the ones that you use now. Brian: Wow. So much to think about here.

Relevance 122
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Tom Pisello: The ROI Guy: IDC: Economic Buyers, Digital Overload.

The ROI Guy

Not surprisingly, spending on company websites will increase the most, growing 43% over 2009 levels, and social network marketing is expected to increase as well, with an increase of 45% over 2009. Declining from 2009 is budget allocations and spending for search ads and search engine optimization, as well as display ads.

article thumbnail

What Is Web 3.0? The Future of the Internet

Single Grain

also known as web3) is the third iteration or version of the Internet that interconnects data in a decentralized way to deliver a faster and more personalized user experience. was primarily driven by the introduction of mobile, social and cloud technologies, web 3.0 What Is Web 3.0? Key Features of Web 3.0. The key features of web 3.0

article thumbnail

PKM and the Organization - Pollard

Buzz Marketing for Technology

This article is the concatenation and update of three previous articles on Personal Knowledge Management (PKM). This bottom-up approach to KM, directed at the needs of individual employees and their peer-to-peer interactions has come to be called Personal Knowledge Management (PKM). MADE IN CANADA. trust your instincts. <

article thumbnail

What?s Digital Transformation? The Answer of 10 Experts

Exo B2B

(I define corporate culture as « the way things are done around here. ») Digital transformation means changing the way decisions are made so they’re based on data rather than intuition, company politics, or personal preference. In 2013 I went « inside » and was appointed to run digital marketing globally for software giant SAP.