Trade Press Services

MARCH 11, 2024

It kind of disintermediates the publications from the audience, at least in terms of new audiences discovering publications. Then there have been controversies around social, particularly with Facebook and Twitter. For example, our company has a lot of email newsletters, but I wouldn’t call us an email newsletter company.

B2B Thought Leadership 108

B2B Thought Leadership Conversion B2B Thought Leadership 108

Biznology

AUGUST 2, 2013

IBM, although a leader in e-business, struggled with this decision and initially decided not to sell their computers online over concerns about disintermediating existing suppliers. There was substantial concern among businesses about the impact on their retail outlets and channel partners.

Social Marketing 80

Social Marketing Web 2.0 Disintermediation Planning 80

Convince & Convert

NOVEMBER 1, 2011

Obviously the publishing business is disintermediated, and we understand that. You have to keep up your Facebook. I use examples of students who are feeling like, even though they’ve wired themselves for this, they can’t keep up with what it is that they’ve created. We see that with Chris Brogan, for example.

Relevance 122

Relevance Work Management Marketing Management Disintermediation 122

The ROI Guy

NOVEMBER 4, 2010

To help cut through the constant information overload, and help guide decisions more effectively, the most valuable content is that which is tuned to be relevant and engaging to the buyer - one-to-one personalized for example by industry, location, size, stage in buying cycle, role, pain points and opportunities. Powered by Blogger.

Work Management 40

Work Management ROI Marketing Management Marketing Budget 40

The ROI Guy

DECEMBER 6, 2010

To prevent complete disintermediation of sales from the prospect’s decision making process, sales professionals must be made relevant and important again to buyers. As a common example, an Internet empowered prospect will often self-diagnose their issues, but may not do so completely or accurately. Powered by Blogger.

Work Management 40

Work Management Marketing Management ROI Marketing Automation Services 40

Single Grain

SEPTEMBER 16, 2022

Examples of Web 3.0 Tech giants such as Google, Facebook and Microsoft are some of the few companies currently making an enormous profit from user data. Companies such as Uber, Airbnb, Facebook, and other social media platforms arose during the web 2.0 1989-2005). 1999-2012). 2006-ongoing). How Does Web 3.0 Why Web 3.0

Marketing AI 29

Marketing AI Web 2.0 Paid Content Peer-to-peer 29

chiefmartech

JANUARY 23, 2017

Marketers heard about Facebook and Twitter. As a 20-year veteran of technology marketing, I’ve seen plenty of headlines like these (actual real examples): Six Ways that Google Wave is Going to Change Your Business, Career, and Life. ” The supply chain, for example, becomes a key part of the value proposition.

Work Management 40

Work Management Planning Marketing Management Disintermediation 40