article thumbnail

How to Blend Traditional Marketing with Inbound for Senior Care Providers

SmartBug Media

Direct marketing: Direct mail, emails, telemarketing. Online/Digital marketing: Email marketing, mobile marketing, user-preference coding (or remarketing ). Online/Digital marketing: Email marketing, mobile marketing, user-preference coding (or remarketing ).

article thumbnail

Guest Post: The Simplest, Most-Efficient Way to Write a Case Study: The story behind the Making Your Case ebook

Ambal's Amusings

Since then, he has written a huge stack of content, advertising, direct marketing, and public relations materials for consumer and B2B clients in financial services, banking, insurance, high-tech, healthcare, education, and other industries. Jonathan Kranz's Guest Post.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

5 B2B Social Media Myths that Could Be Affecting your Online Presence

Schubert B2B

Many B2B companies have also noticed success by utilizing their social media accounts for public relations and customer service outlets as well. As the popularity of social media marketing began to rise, many B2B companies rushed to create a Facebook page and then stopped there because simply being on social media was enough, right?

article thumbnail

Celebrities may be Making a Fortune With Their ‘#ad’ Posts, but What About The Brands?

Onalytica B2B

In theory, a very efficient and effective means of achieving direct marketing. Now, whilst some may be happy to recommend a product to their copious followers just for a freebie, or because they genuinely like the product, many actually do so because it pays well- very well.

article thumbnail

5 B2B Social Media Myths that Could Be Affecting your Online Presence

Schubert B2B

Many B2B companies have also noticed success by utilizing their social media accounts for public relations and customer service outlets as well. As the popularity of social media marketing began to rise, many B2B companies rushed to create a Facebook page and then stopped there because simply being on social media was enough, right?

article thumbnail

5 B2B Social Media Myths that Could Be Affecting your Online Presence

Schubert B2B

Many B2B companies have also noticed success by utilizing their social media accounts for public relations and customer service outlets as well. As the popularity of social media marketing began to rise, many B2B companies rushed to create a Facebook page and then stopped there because simply being on social media was enough, right?

article thumbnail

Increasing Enterprise Value via a Robust Marketing Strategy

Bluetext

There are no written rules when it comes to determining how to efficiently increase your company’s enterprise value. That being said, marketing has been proven as a cornerstone of any effective business strategy and critical in raising enterprise value. Let’s be clear, marketing can be an expensive undertaking.