Digg Google Online Marketing Rules 
Writing on the Web
APRIL 13, 2011
Using content marketing , you don’t have to chase after them, spend money on advertising, direct mail, or printed newsletters. Or as the authors of Content Rules say, “Produce great stuff, and your customers will come to you. Content rules!&# ~ Ann Handley and C.C. Content Rule #2: Insight inspires originality.
Writing on the Web
JULY 12, 2010
I’m repeating myself because it’s so crucial to your online marketing efforts. Add this to Google Bookmarks. Post on Google Buzz. Add this to Google Reader. Designed to persuade a defined group of readers. To take one specific action. I know I’ve blogged about this a lot lately.
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Writing on the Web
APRIL 18, 2011
In the World Wide Web, there often seems to be no rules. ET , I’m giving an open webinar to share my tips and tools that make online marketing manageable, especially for service professionals, solo entrepreneurs, busy consultants, coaches, etc. Add this to Google Bookmarks. Post on Google Buzz.
Writing on the Web
APRIL 19, 2011
In her office, energy and creativity were stifled by rules and regulations. Three books I highly recommend to get you started: Content Rules by Ann Handley and CC Chapman. Add this to Google Bookmarks. Post on Google Buzz. Post on Google Buzz. Add this to Google Reader. Blog this on Blogger. Tweet This!
Writing on the Web
JULY 13, 2010
Add this to Google Bookmarks. Post on Google Buzz. Add this to Google Reader. Top 3 Content Marketing Challenges: Survey Results. Content Marketing Results: Landing Pages Rule. Online Marketing: What’s Your Biggest Challenge? Business Results from Online Content Marketing?
Writing on the Web
NOVEMBER 29, 2010
The more I think about this, this “rule of 3″ should also apply to other content you publish and communicate: newsletters, blogs, white papers, ebooks, etc. Add this to Google Bookmarks. Post on Google Buzz. Add this to Google Reader. But with 3 things, yes, you can drill them home. That’s it.
Writing on the Web
SEPTEMBER 20, 2010
The rules haven’t changed, but it’s surprising how many people start creating content to market their business on the web without regard for the basics. Many people focus on the medium, the latest shiny tool: the blog, the Twitter tweets, and Facebook updates, without regard for the basic rules of writing copy for the Web.
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