Webbiquity

JUNE 7, 2018

Businesses are continuously seeking out new ways to generate more leads in a world of increasingly educated, tech-savvy, and digitally advanced consumers. Image Source: eMarketer. Develop and implement a strategy to create valuable educational content that your target audience will find useful. Leverage LinkedIn. Over to You.

Paid Content 276

Paid Content Lead Scoring Lead Ranking Lead Gen 276

PathFactory

MARCH 4, 2021

While ABM is not a new concept, recent studies from eMarketer showed only 17% of B2B marketers worldwide said their ABM program was mature and driving strategic growth. Teach for differentiation — Sharing articles, whitepapers, and case studies isn’t sufficient. There is no competitive differentiation.

Top of Funnel 111

Top of Funnel Account Based Marketing Paid Search Agency ABM 111

Digilant

AUGUST 10, 2023

Programmatic advertising in action: Here are just a few real-world examples of the powerful results programmatic ad buys can deliver across industries: Higher Education : A prestigious university tapped into programmatic advertising to drive interest in specific undergraduate and graduate programs.

Advertising Agencies 52

Advertising Agencies Advertisements Advertising Ad Exchange 52

Digilant

AUGUST 10, 2023

Programmatic advertising in action: Here are just a few real-world examples of the powerful results programmatic ad buys can deliver across industries: Higher Education : A prestigious university tapped into programmatic advertising to drive interest in specific undergraduate and graduate programs.

Advertising Agencies 52

Advertising Agencies Advertisements Advertising Ad Exchange 52

VisumCX

JUNE 28, 2017

While I agree with Chen that the market may already be experiencing AI fatigue (I believe this is due to a lack of education), the reality is that having disparate, non-integrated systems is a limiting factor and will impede any progress made to deliver on the promise of customer experience.

Barriers 40

Barriers Emarketing Enterprise Management CMO 40

MLT Creative

JULY 22, 2011

Compliments to the bloggers who continue to keep the B2B marketing community educated with your reports, thoughts and observations. HubSpot's director of marketing, Jeanne Hopkins shares data eMarketer, Junta42 and Marketing Profs that reveals the marketing value of regular blog posts. At odds with the sales team? Take a deep breath.

B2B Marketing 40

B2B Marketing Advertising Agencies Paid Search Agency B2B 40

Ambal's Amusings

NOVEMBER 19, 2009

Ardath Albee's book eMarketing Strategies for the Complex Sale. Ardath’s book, eMarketing Strategies for the Complex Sale is now shipping! Ardath Albee's book eMarketing Strategies for the Complex Sale. They don’t explain or educate. Tom Pick's blog WebMarketCentral. Outputs, Outtakes, Outcomes.Oh Rebel Brown.

Work Management 100

Work Management Marketing Management Demand Generation Agencies Paid Search Agency 100