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Achieving customer experience excellence at seven critical life cycle points

ERDM

Article by Ernan Roman Featured in the Journal of Digital & Social Media Marketing A recent study by Retail Info Systems asked execs, ‘Who does personalisation best?’.* The answer: understand the individual and what they want at every stage of their relationship with your business. The highest-ranking answer? ‘No

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Achieving customer experience excellence at seven critical life cycle points

ERDM

and Scott Emmons, former Head of the Innovation Lab at Neiman Marcus Featured in the Journal of Digital & Social Media Marketing A recent study by Retail Info Systems asked execs, ‘Who does personalisation best?’.* The answer: understand the individual and what they want at every stage of their relationship with your business.

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30 B2B Social Media Tips for 2016

KoMarketing Associates

As we get into 2016, here are 30 tips to help improve your B2B social media strategy: 1. I know it probably doesn’t make sense to start a B2B social media strategy post by telling you to think beyond B2B, but as Owen Fuller suggests, we must think beyond just business and think P2P (person to person). Develop a Data-Driven Strategy.

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Yours in Marketing Episode 2 – ft. Cyrus Shepard

Directive Agency

Cyrus is the founder of zyppy.com, and he’s also a self-made SEO expert most notably known for his time as a director of audience development at Moz. Yeah, I studied cinema at USC, it was a great experience. That’s still the case, but is that weird to you? Blake Emal : You got a degree in cinema and production.

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Yours in Marketing Episode 2 – ft. Cyrus Shepard

Directive Agency

Cyrus is the founder of zyppy.com, and he’s also a self-made SEO expert most notably known for his time as a director of audience development at Moz. Yeah, I studied cinema at USC, it was a great experience. That’s still the case, but is that weird to you? Blake Emal : You got a degree in cinema and production.

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Yours In Marketing Episode 1 – ft. Joel Klettke

Directive Agency

On this episode, we interview Joel Klettke, who is the founder of Business Casual Copywriting and Case Study Buddy. Blake Emal : Also, Joel works on Case Study Buddy, building case studies for all kinds of businesses. Did those come from relationships as well? That’s why we hired him.

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Yours In Marketing Episode 1 – ft. Joel Klettke

Directive Agency

On this episode, we interview Joel Klettke, who is the founder of Business Casual Copywriting and Case Study Buddy. Blake Emal : Also, Joel works on Case Study Buddy, building case studies for all kinds of businesses. Did those come from relationships as well? That’s why we hired him.