Valasys

FEBRUARY 17, 2023

By targeting branded and competitive keywords with multiple landing pages, you can redirect some of the traffic from your competitors. Once you land traffic to your website or microsite, ensure the site is engaging enough to keep visitors unless they make the purchase. SEO is organic, meaning it can be done for free.

Lead Ranking 40

Lead Ranking Webinar Metrics Marketing Automation Services Marketing & Strategy 40

NuSpark Consulting

MARCH 10, 2012

Landing pages and microsites are designed to generate leads. EMC’s SEO Snippet. EMC’s home page doesn’t give me much of a clue on my business need. Here’s the SEO snippet. Every page has a one-field web form; an email addresses to request a demo. Are you generating leads from your website?

Work Management 100

Work Management Enterprise Management Lead Generation Marketing Management 100

KEO Marketing

OCTOBER 17, 2017

Although activities such as content marketing, SEO, and social media can produce meaningful results, you will get the most from your marketing if you develop an integrated inbound marketing plan first. Microsites (44%). One study found 30% of B2B marketers spend no time on SEO each week and 55% spend no time on pay-per-click.

Planning 48

Planning Marketing Plans B2B Marketing B2B 48

SnapApp

APRIL 13, 2017

Vidyard example 2: Animated landing page. . . BrightEdge is a content performance marketing company with an award-winning SEO (search engine optimization) platform powered by a sophisticated big-data analysis engine. This SEO quiz challenges prospects to find out just how much they know about search engine optimization. .

Examples 48

Examples Microsite Marketing Management B2B 48

SnapApp

JULY 24, 2017

Vidyard example 2: Animated landing page. . . BrightEdge is a content performance marketing company with an award-winning SEO (search engine optimization) platform powered by a sophisticated big-data analysis engine. This SEO quiz challenges prospects to find out just how much they know about search engine optimization. .

Sales Management 59

Sales Management Top of Funnel Examples Marketing Management 59

Biznology

AUGUST 16, 2016

Collect: Demo-, Geo-, Psycho-Graphic Lists. The informational microsite. Pre-link and optimize for SEO, etc. Track using specialized landing pages. Forums (including bookmark & link aggregators). Engage forum owners directly, don’t jump in there! Social Networks (including FB, Twitter, etc.). Coconut Oil.

Long Tail Marketing 80

Long Tail Marketing Blogger Marketing Analytics Tools Planning 80

ClearVoice

NOVEMBER 27, 2019

Use them in outreach to other outlets to link to your site instead of similar pages by your competitors. Because Google values in-depth quality content, skyscrapers can be SEO stars. Higher skyscrapers can encourage higher search rankings.

Paid Content 93

Paid Content Brand Identity Branding Verticals 93

Content Marketing Institute

OCTOBER 24, 2017

Can be simple affairs (like brief customer testimonials or product demos) or produced as slick, show-stopping efforts that launch your business into new spheres of influence. Bottom of funnel: Demos and testimonials – At this stage, your prospects may be more willing to invest their time in learning details about your products or services.

Top of Funnel 105

Top of Funnel Video Marketing Enterprise Management Tips 105

SnapApp

JULY 7, 2017

Simple quizzes, polls and calculators or other tools can often produce similar effects to expensive creations like interactive microsites. Along with a website facelift — we also introduced a series of interactive microsites and a funky, business calculator tool. The goal was around SEO and earning links for ecommerce.

Sales Qualified Leads 118

Sales Qualified Leads Top of Funnel High Quality Lead Paid Content 118

Hubspot

MARCH 10, 2016

This is often done in email marketing (with variations in the subject line or copy), calls-to-action (variations in colors or verbiage), and landing pages (variations in content). A call-to-action is a text link, button, image, or some type of web link that encourages a website visitor to visit a landing page and become of lead.

Paid Content 28

Paid Content Sales Management CMS Development Work Management 28

Convince & Convert

DECEMBER 30, 2015

Search Engine Optimization (SEO). While SEO is typically a part of most content you publish online, it can be a powerful angle to help you generate traffic from huge referral sources like Google. Demos are like a show-and-tell for your product or service, and are particularly powerful when combined with user-generated content.

Webinar Metrics 167

Webinar Metrics Marketing Automation Services Work Management Paid Search Agency 167

Convince & Convert

SEPTEMBER 15, 2015

Search Engine Optimization (SEO). While SEO is typically a part of most content you publish online, it can be a powerful angle to help you generate traffic from huge referral sources like Google. Demos are like a show-and-tell for your product or service, and are particularly powerful when combined with user-generated content.

Webinar Metrics 168

Webinar Metrics Marketing Automation Services Content Work Management 168