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Demand Generation Vendors Offer Few Social Media Applications

Customer Experience Matrix

It lets marketers or sales people specify companies and individuals to monitor, and then scans media including social networks (LinkedIn, Facebook), public forums (blogs, wikis, Diggs, Twitter), paid sources (D&B, Zoom, Jigsaw,) and Web pages for information about those entities. scan for social media mentions.

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Don’t They Know Who You Are? Why Reputation Management is Crucial

Webbiquity

One executive I know, the president of a software company, shares the first page of Google with a biomedical researcher, a diplomat, a (not exactly best-selling) author, and the Facebook page of a college student from North Dakota. Yet he owns the first five pages of Google for his identity. A few examples. How To Be Seen. Tweet This!

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31+ of the Coolest Social Media, Search and Web Tools of 2010

Webbiquity

Supplement your email list with your contacts’ social network info? Find out if the username or vanity URL you want is still available across dozens of social sites? Display a feed of brand-related comments from a variety of social networks on your website? Promote events through social media?

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Online Reputation? 4 Tips

Writing on the Web

Thanks to the worldwide web — which sometimes feels as vast as a universe-wide web — monitoring your online reputation demands serious attention. By doing so, Dow Jones’ customers get the privilege of responding to blog posts, news and any mention of DJ in social networks. Add this to Google Bookmarks.

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How to Sell, Even if You Hate Selling

Webbiquity

The recession dampened demand, while at the same time the emergence of social networking and changes in the buying and hiring processes forever altered the playing field. Changes in demand and technology rendered the old “rules&# of selling consulting services obsolete. Post on Google Buzz.

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6 Ways To Spread Thought Leadership Content (Without Blogging)

Webbiquity

Many social media experts believe a blog should be the core of a social media strategy , as the key vehicle for sharing thought leadership content which can then be promoted using Twitter, social networking and other tools. Google Knol. Your Website. Create an area for articles on your website. Post this on Diigo.

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10 BtoB Marketers Predictions for 2010

Buzz Marketing for Technology

Facebook ads today remind me of Google AdWords in 2001 with low CPC’s on topics and segments many marketers will want to reach. I believe Facebook Ads will become the close “cousin” of Google AdWords – just with a more targeted and behavioral way to dial in your ads. Social Search could it be a Google Killer? Tweet This!

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