Zoominfo

AUGUST 2, 2020

B2B data is enterprise-focused information used to improve sales and marketing campaigns. Users can meticulously target audiences and find leads fit to purchase a product or service. This data is split into three types: intent, fit, and opportunity. Intent Data. It encompasses demographic data including: .

Enterprise Management 245

Enterprise Management Ad brokers Work Management Marketing Management 245

Binary Demand

JULY 21, 2023

[ps2id id=’overview’ target=”/]Today’s B2B organizations largely count on the data it holds to direct themselves for success and seamless operations. It enables sales representatives to enhance the relevance and effectiveness of their pitches by providing them with accurate and comprehensive data about prospects.

Ideal Customer Profiles 98

Ideal Customer Profiles B2B Intent Data Marketing Management 98

Zoominfo

SEPTEMBER 18, 2018

But as marketing technology has advanced, so too has personalization—marketers can now offer highly-targeted campaigns based on a person’s buying preferences, demographic information, web activity, and more. If you want to execute a successful personalized marketing campaign, data hygiene must be a priority. Personalization.

Personalization 206

Personalization Marketing Automation Services Paid Search Agency Zoominfo 206

SalesIntel

OCTOBER 5, 2023

Join us to understand why data quality is the unsung hero in email list segmentation and why it’s an indispensable asset for B2B success. These criteria can include demographics, behaviors, preferences, and other relevant data points. As we’ll explore, email marketing is the beating heart of many B2B campaigns.

Segmentation 52

Segmentation CAN-SPAM Deliverability Privacy 52

Salesforce Marketing Cloud

FEBRUARY 13, 2024

It’s an easy way to think about opt-in email marketing. So when you give your customers the chance to sign up, or “opt in,” you’re asking for their consent — a sign of respect. The basics of opt-in email marketing are pretty simple, but as with all inbound email marketing , there are good (and better) ways to go about it.

Opt-in 111

Opt-in Marketing AI Email Marketing Opt-out 111

DealSignal

FEBRUARY 1, 2024

In a Nutshell When it comes to picking the right B2B data platform for handling business data, it’s a tough call. We’re going to dive into the important stuff – like how good their data is, what they cover, how they work with other software, how they handle customer support, play by the rules, and what they charge.

Zoominfo 52

Zoominfo Enterprise Management Lead Ranking Marketing Automation Services 52

Zoominfo

MAY 13, 2019

After all, account and contact data is the fuel that enables your revenue engine to run smoothly. But, anyone in sales will tell you that finding and maintaining high-quality data is a full-time job. What is a B2B data provider? The term data provider covers a wide array of business services. Lets, jump into it!

Work Management 199

Work Management Marketing Management Sample Data Hygiene 199