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What's it take to generate leads that fuel your forecast?

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Before addressing that question, let me ask another. A hand raiser isn’t a real lead (that is, sales qualified) until they’ve had engagement with a representative of your company to find out the answers to the questions above. Now let’s answer the question that’s the subject of this post. What is a lead?

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What is Value Selling and How to Generate Leads in Companies that Buy Value

ViewPoint

Value selling is PointClear's bread and butter. You just have to ask the right questions. The challenge is that lead generators with happy ears don’t ask the questions that might effectively disqualify an account. Using the right questioning techniques will uncover needs, if they are there to be uncovered. Proving Value.

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Good Reads for B2B Sales - 99 Prospecting Tips from Sales Experts

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Sales Sphere features relevant blog articles from PointClear''s online B2B sales circles. Do You Know Your Millennial Customers. Today''s digitally raised generation are quickly becoming the customers and sales reps we interact with every day. The Rise Of Inside Sales Is Shaking Up The Sales Pipeline. Via Radius.

B2B Sales 120
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What Do You Sell, Who Do You Sell It To and Why Everyone Has to Have The Same Answer

ViewPoint

Today you’ll learn why lead definition is important and why you, as the CEO, need to be involved in building your own universal lead definition: Shortly after I started PointClear I worked with a company that blew through $100 million because marketing was selling to one audience and sales was selling to another. Define what a lead is.

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Insights on Outbound Conference in Atlanta

ViewPoint

Here is what I learned: Jeb Blount – Jeb is the bestselling author of eight books, including " Fanatical Prospecting " , and among the world’s most respected thought leaders on sales, leadership, and customer experience. Sales is NOT customer service.”. The two magic words you want to hear from a prospect: ‘Great question.’”.

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Lead Generation Lies That are Wreaking Havoc with Your Sales

ViewPoint

I received a lot of positive feedback about the article and decided to ask our PointClear PowerViews Alumni (those who have been on the PowerViews show ) for their input on the most dangerous lead gen lies out there. We don’t ask qualifying questions on our web form, I hate them. More leads are better than fewer leads. The nail stuck.

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Which is better in B2B Lead Generation? A $1,000 inbound lead or a $1,000 outbound lead?

ViewPoint

I asked this question on Focus.com a few weeks ago and got answers that surprised me. This is great; this customer just told me what they want. But what it suggests is that an inbound lead / customer has already established their needs, the solutions they want to buy, and how much they want to pay. ” “Inbound rules.