Oktopost

APRIL 8, 2021

Following the success of our From the Experts webinar series, we wanted to provide you with this content through another channel to make it easily accessible and digestible for our audience. P2P over B2B. Now, if you’re a B2B marketer in 2021, you’re probably on a constant quest to figure out how to beat the algorithm.

Social Media 103

Social Media Practices Media Best Practices 103

KoMarketing Associates

JANUARY 26, 2016

As social media has grown, so has the opportunity for businesses to reach customers and potential customers. I know it probably doesn’t make sense to start a B2B social media strategy post by telling you to think beyond B2B, but as Owen Fuller suggests, we must think beyond just business and think P2P (person to person).

Social Media 96

Social Media Media B2B Tips 96

Marketing Insider Group

JANUARY 2, 2013

The way customers buy today is very different from how they made purchase decisions 15 years ago, of course. The most important difference is that today customers do most of their buying research on their own, with many sources of information, often in real time. B2B customers today use an average of 7.6 The new buying process.

Marketing & Strategy 100

Marketing & Strategy Marketing Strategy Webinar Metrics Content Marketing 100

Directive Agency

JULY 8, 2019

Ethan’s on a mission to rehumanize communication through video, and really, BombBomb, which is the company where he’s the Vice President of Marketing, is striving to help customers and businesses connect with each other on a much more human level. So, that’s what you’re going to get out of this episode.

Video Marketing 40

Video Marketing Marketing & Strategy Marketing Strategy Webinar Metrics 40

Directive Agency

JULY 8, 2019

Ethan’s on a mission to rehumanize communication through video, and really, BombBomb, which is the company where he’s the Vice President of Marketing, is striving to help customers and businesses connect with each other on a much more human level. So, that’s what you’re going to get out of this episode.

Video Marketing 40

Video Marketing Marketing & Strategy Marketing Strategy Webinar Metrics 40

Heinz Marketing

JULY 16, 2018

Here’s an example of how this plays out: It’s never been more important to make it easier for your customers to buy. This is because of “the Amazon effect” – customers are used to getting what they want on demand, with one click. And whoever gets closest to the customer wins (Netflixs vs Blockbuster).

Top of Funnel 45

Top of Funnel Conference B2B Sales Copywriting 45

Convince & Convert

SEPTEMBER 20, 2010

We are spending countless employee hours tweeting, retweeting, responding to tweets, figuring out whom to follow, secretly following celebs and athletes, and designing custom Twitter backgrounds. Nobody forced companies to get involved with their customers in this way. We just did it voluntarily. And for what? Interaction.

Twitter 145

Twitter CRM Business Paid Search Agency 145