Rev
JUNE 14, 2019
And just as I hit publish on that post came the news that Google has entered into an agreement to acquire Looker , the data analytics company. On June 13th, Dun & Bradstreet (D&B) announced their own B2B data play – the intended acquisition of customer data platform Lattice Engines. And everyone has an opinion.
The Mx Group
NOVEMBER 17, 2017
This is why we sometimes add a custom object into CRM systems to store this information, as it is an important element in understanding how an account makes purchases. We are using salesforce.com as our CRM — how well will it work to support our efforts? We have a lot of opinions about what accounts should be on our ABM list.
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LeadSloth
MAY 25, 2010
Everybody expected Salesforce.com to make a first move, but Oracle surprised us here :- ). People asked my opinion on this acquisition. The result: not enough new customers. I publish a list of all Marketing Automation vendors. Small Installed Base / Few Customers Affected. Market2Lead Probably Got A Good Deal.
Marketing Insider Group
JANUARY 24, 2013
ExploreB2B – Explore B2B – A publishing platform for professionals. Marketingcloud – Marketing Cloud – An extension of SalesForce.com, an integrated way of utilizing SalesForce in the Cloud. Find New Customers www.findnewcustomers.com. Publisher of PRDaily, PR Daily EU, Ragan.com. New York, NY.
Anything Goes Marketing
MAY 26, 2007
There is no question that newsletters are a great way of keeping your company top of mind to your customers and prospects and increasing brand awareness as well the perception that your organization is the industry expert. Better insight into your customers and prospects : Positive, negative or indifferent most comments are important.
Buzz Marketing for Technology
DECEMBER 15, 2009
BtoB Marketers should try it out for recruiting or even brand advertising – also don’t forget my book Facebook Marketing for Dummies comes with a credit for $50 Free Facebook ads (thanks to the good folks at Facebook and Wiley for agreeing to publish the book with that credit in it).
Buzz Marketing for Technology
DECEMBER 15, 2009
BtoB Marketers should try it out for recruiting or even brand advertising – also don’t forget my book Facebook Marketing for Dummies comes with a credit for $50 Free Facebook ads (thanks to the good folks at Facebook and Wiley for agreeing to publish the book with that credit in it).
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