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The 23 Best Content Ideation Tools

Webbiquity

Sample review: “It’s a one-stop for gathering all of your thoughts, all of those articles you want to save for later, and so, so much more…The Evernote webclipper plugin allows you to save online articles and info to a notebook of your choice. ” — B2B PR Sense Blog. The formatting is simple and easy to use.”

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The 14 Best Content Planning and Research Tools

Webbiquity

Those decisions will start with your company’s content strategy and collaboration between marketing, PR and sales. Sample review: “Trello is a simple, yet effective project management tool following the agile development model. Sample review: “This is a very easy-to-use tool for brainstorming and creating mindmaps.

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How Your Competitors’ Earned Media Can Power Up Your Content Marketing

ClearVoice

If the topic is in the news, and you think your opinion is relevant/educated enough to lend weight to a public discussion, have your PR team pitch you to media outlets as an expert source who’s willing to contribute quotes, guest-contribute an entire piece, or appear on a TV segment. Don’t do this and don’t ask your PR team to do it.

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Content Curation in B2B Marketing

Online Marketing Institute

Within the field of content marketing, content curation blends a mix of new content with the filtering and management of useful information streams from blogs and other RSS resources. For B2B marketers, content curation provides the best of both worlds. Content curation is editing on steroids.

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The Foolproof Guide to Hiring Direct Response Copywriters Who’ll Make the Cash Registers Ring for Your DTC Brand (+ Our Curated List of Copywriters)

Convert

That’s why I recommend asking for samples after the discovery call, so the copywriter can send you tailored pieces or even case studies relevant to what you need done. Always check samples and do test projects before committing to anything long term. welcome flows, customer experience, PR). Eden Bidani, GREEN LIGHT COPY.

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How to define and share your core brand values effectively

Sprout Social

External communication, marketing and public relations (PR) have been tricky for brands over the last few years. Make sure you have a sampling of different levels throughout the organization (i.e., While these efforts can be polarizing, they will ultimately help you curate an audience of loyal fans that want what you’re selling.

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The Nine Best Reputation Management, RSS, and Social Search Tools

Webbiquity

Sample review: “Reputation.com…allows you to view search engine results and select if a result is positive, negative, or not you…you have access to the top 20 links, plus you are given the top 20 links for both Google and Bing. Sample review: “Digg is my go-to RSS reader and social bookmarking tool.” Pricing: free.

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