How to Determine a Bidding Strategy for Different Types of Ads
Hubspot
AUGUST 28, 2020
Below, let's review the bidding strategies that will drive results when you use Facebook ads and PPC/Google Ads. If the goal of your ads is traffic, event responses, offsite conversions, or lead generation, then this is a good option as well. Value Optimization with Minimum Return on Ad Spend (ROAS). Manual Cost Per Click (CPC).
Let's personalize your content