What Is Cost Per Lead, and How Can You Use It To Improve Your Marketing?
Marketing Insider Group
JUNE 13, 2023
It seems like all you have to do is think about marketing and you’ll start seeing endless ads for companies promising foolproof lead generation. How do you know which tactics work and who’s just blowing smoke? To that end, one of the most critical metrics is cost per lead. Check out what’s working currently.
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