Remove Copyright Remove Ethics Remove Opinions Remove Trust Marketing
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AI ethics: How marketers should embrace innovation responsibly

Sprout Social

AI has actualized dreams of increased efficiency, with many brands already leveraging AI marketing over the past few years. Although it has sparked excitement and enthusiasm, there are concerns surrounding the ethics of AI. We’ll also share five steps to help you maintain ethical AI practices within teams and across the organization.

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How To Put AI To Work for Better Content Marketing

Content Marketing Institute

Technological disruption is par for the course in content marketing. We asked some experts presenting at Content Marketing World for their top AI tips and recommendations. Wendy Covey, co-founder and CEO, TREW Marketing The best way to use AI for content can be summed up by this phrase: “Say it better.”

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AI-Generated Content: A Guide to the New Era of Content Marketing

Animalz blog

You and I are at the dawn of a new era in content marketing: the age of generative AI. Your answer to this question colors your next steps, like the content generation tools you choose and how to work AI content into your marketing strategy (more on that later). Are you hoping to position yourself as a trusted industry authority?

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Content Curation 101: How to Curate Content Responsibly (And Ethically)

Scoop.it

Today, 82% of marketers have introduced content curation as a key part of their marketing strategy to position themselves as an industry authority and thought leader, and reinforce their relationships with the intended audience. But when done poorly, it can affect your marketing goals. What is Content Curation?

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The Power of Educational Technology: Preparing Students to Succeed in the 21st Century

Buzz Marketing for Technology

Preparing students to contribute to and consume in a media rich market. In order to teach students how to interact Online, we must openly discuss issues of privacy, copyright, and Online behavior. They also need to learn how to interact Online in responsible and ethical ways. May 26, 2008 12:26 PM. May 27, 2008 10:00 AM.

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How to Save the World

Buzz Marketing for Technology

© Copyright 2008 Dave Pollard. trust your instincts. · Corporatism, Free Trade & Distorted Markets. · Ecospheric Ethics. clever, concise political opinion consistent with their own views. Category: Social Networking. 1:41:24 PM trackback []. comment []. Last update: 01/03/2008; 9:10:47 PM.

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Primary vs. Secondary Sources: How to Vet, Cite and Use Sources in Content Marketing

ClearVoice

Building rapport founded on trust is paramount when nurturing a relationship with your audience. This textbook journalism mainstay also serves the content marketing community well since we both strive to engage and educate our readers with thoughtful, trustworthy content. Society of Professional Journalists Code of Ethics.