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Hubspot Inbound Conference Recap 3 of 9

Kaon

Branded organic search, referral traffic, and social media traffic are among the most impacted audiences with regard to effective PR. ” – Christopher Penn Filed under: Marketing Guru Tagged: Boston , Brand Awareness , content , Hubspot , Inbound , Measurement , PR , Public Relations , Referral Traffic , social media.

Hubspot 100
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MarketingProfs: How Augmented Reality and Virtual Reality Are Changing Things for Marketers

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users can search for imaginary Pokémon characters, and when they “find” them the character appears superimposed on the video stream from their smartphone camera. As with all new solutions, the key to being successful is to marry the content of the experience with the appropriate technical approach. Marketing Applications.

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How Marketers Should Measure Digital Engagement

Kaon

For example, suppose your prospect searches for information about your product. They click through the search link and end up on a product page. Keep in mind that idle time is subtracted out, so this is only counting time interacting with the app content. They then close that browser window.