Valasys

NOVEMBER 4, 2019

Furthermore, Gartner’s research shows that spending on ad & marketing technology is at the highest, amounting to a stunning 29% of the total marketing budget, thus, making it the single largest area of investment. Ways Content Personalization Benefits B2B Marketers.

Marketing AI 45

Marketing AI B2B Marketing Personalization Marketing Budget 45

Valasys

APRIL 3, 2020

Read more on How to Build Customer Loyalty with Content Marketing. Read more on 13 Ways Agile Content Marketing Benefits B2B Enterprises. This not only helps in improving the efficiency of marketing campaigns but also helps in optimizing the Return on Marketing Investment (ROMI).

eCommerce 52

eCommerce B2B Enterprise Management Customer Satisfaction 52

Valasys

AUGUST 28, 2019

As audiences prefer human interactions over online interaction, event marketing helps a brand in optimizing their sales revenues & also allows them to establish stronger brand resonance. Live events are an excellent platform for marketers to brainstorm & share their unique insights & wealth of information amongst each other.

Marketing AI 40

Marketing AI CMO Planning Paid Search Agency 40

Valasys

JULY 8, 2019

Also, several scientific studies have proven that humans are visual learners & 90% of the information transmitted to their brains is visual. Brains are more receptive when it comes to receiving, commiserating with & digesting pieces of content in the form of stories. Visual Storytelling Assistances B2B Marketers.

Storytelling 56

Storytelling Top of Funnel B2B Marketing Word of Mouth 56

Anteriad

APRIL 25, 2023

Often written informally or in conversational style, it’s usually intended to be informative. One of the components of  inbound marketing. A persona informs you what a customer is motivated by, what their hesitations may be, and what they may be thinking and/or doing as they consider their options. See White Hat SEO.

Paid Content 95

Paid Content Sales Management B2B Sales Top of Funnel 95

Anteriad

APRIL 25, 2023

Often written informally or in conversational style, it’s usually intended to be informative. One of the components of  inbound marketing. A persona informs you what a customer is motivated by, what their hesitations may be, and what they may be thinking and/or doing as they consider their options. See White Hat SEO.

Paid Content 84

Paid Content Sales Management Top of Funnel B2B Sales 84

Valasys

OCTOBER 29, 2019

The pieces of content should be entertaining & should strike the emotional cord of the audiences & should excite & entice them enough to expedite the purchase decision. Engage in Video Content Marketing : According to Outbrain, 87% of online marketers use video content.

Small Business Marketing 49

Small Business Marketing Creativity WOMM B2B Marketing 49