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Eloqua Experience 2010

LeadSloth

This week I attended the Eloqua Experience, Eloqua’s user conference in San Francisco. The big news of this event is the launch of Eloqua 10. During their presentation they set up a simple webinar campaign on the fly. By the way: see also Jeremy’s summary of the second day of the conference. Eloqua University.

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The Cloud Must Go On – How to Catalyze a PR Win into Revenue with Marketing

Adobe Experience Cloud Blog

Here’s an amazing example of how you can transform press into celebrity with effective, multi-channel marketing. Recently, Oracle hosted their annual user conference, Oracle OpenWorld. More than 40K attend this software technology conference, and many expect to hear each year from Marc Benioff, CEO and chairman of salesforce.com.

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The Sights of Dreamforce 2011

Adobe Experience Cloud Blog

Having attended the largest conference in the enterprise software industry, I feel that I entered a boy and emerged a man of a marketer. View more presentations from Marketo. The Sights of Dreamforce 2011 was posted at Modern B2B Marketing - Marketo Best Practices Blog. | [link]. by Rick Siegfried I finally did it.

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Sales Pipeline Radio, Episode 137: Q&A with Laura Vogel @laurahvogel

Heinz Marketing

You’ll enjoy Laura Vogel , in an episode called “ The B2B Event Marketing Gap That Will Make Or Break Your Success “ Laura says: “… a lot of event managers these days … are great at being able to produce an event. For more info, be sure to check out MailTag.io ! This is awesome.

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The Top #Nifty50 Women in Technology on Twitter for 2012

Webbiquity

San Francisco-based Alex Hisaka is Growth Builder at Desk.com, part of the Salesforce.com family. She gains valuable insight about your audience through Search Engine Marketing (SEM) and social media marketing. Alex Hisaka. alexhisaka. She also rocks on Twitter and shares her thoughts on The Fresh and Only. Marissa Mayer.

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The Top #Nifty50 Women in Technology on Twitter for 2012

Webbiquity

San Francisco-based Alex Hisaka is Growth Builder at Desk.com, part of the Salesforce.com family. She gains valuable insight about your audience through Search Engine Marketing (SEM) and social media marketing. Alex Hisaka. alexhisaka. She also rocks on Twitter and shares her thoughts on The Fresh and Only. Marissa Mayer.

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How to Calculate Social Marketing ROI

Paul Gillin

This chapter focuses on how to calculate ROI of social media and Internet marketing programs in general. I’m particularly interested in your feedback on this chapter because it presents some new ideas I’ve been playing with about how to calculate the ROI of almost anything. A good CRM system is essential. End sidebar.

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