Writing on the Web

AUGUST 26, 2010

I just watched Seth Priebatsch , a Princeton dropout (something he’s proud of), who’s chief ninja at SCVNGR (“scavenger&# ), on the online speakers site TED.com. If he’s speaking at a TED conference in Boston, he’s got to have something important to say, right? Share this on LinkedIn.

Tips 100

Tips Content Marketing Trigger Marketing Content 100

Writing on the Web

JANUARY 18, 2011

I was at this Blog World conference when Rohit interviewed Tim, in 2008. I don’t know if you’ve read Tim or not, but he’s a master at blogging and marketing his books. Share this on LinkedIn. While it’s not a new interview, there are several nuggets that are timeless. Share this on del.icio.us.

Personalization 100

Personalization Digg Blogger Buzz 100

Writing on the Web

JANUARY 14, 2011

I struggled with my online marketing for years. I suppose I had an “overnight success,&# based on the number of people added to my marketing list (ten times as many), number of clients and amount of money coming in. Share this on LinkedIn. So I didn’t tell much of a compelling story at all. My story changed.

Content Marketing 100

Content Marketing Content Digg Internet Marketing 100

Writing on the Web

DECEMBER 8, 2010

I also do some speaking: just got back from a Content Marketing conference in Amsterdam. Share this on LinkedIn. Okay, so I play 2-3 hours of tennis a day, but that’s good for body and brain, and trust me, I’m in a foul mood if I don’t exercise! Similar stories are heard all the time from my dear clients.

Work Management 100

Work Management Marketing Management Digg Thought Leadership 100

Writing on the Web

JULY 7, 2010

A perfect example can be seen on Internet marketing gurus sites. They are notorious for having testimonials from all their friends, you know, those ’same old faces’ you see at all the Internet marketing conferences and product launches. Share this on LinkedIn. Use Client Comments in Your Content Marketing.

Ning 100

Ning Advertorials Trigger Marketing Ethics 100

Online Marketing Institute

APRIL 11, 2011

more than two-thirds of small merchants are using social media to market their business. At the same time, one-third of these companies say that lack of time and resources is their top online marketing challenge. According to a recent MerchantCircle survey of 8,500 small businesses across the U.S.,

Social Media 40

Social Media Media Classified Ads Advertising Agencies 40

Online Marketing Institute

JANUARY 4, 2011

Promote and distribute your posts on to other social media platforms such as Facebook, Twitter and LinkedIn 29. On LinkedIn Make sure your Profile is public with Your Blog, Website and Facebook pages entered in your Settings (Profile Section) where you are allowed 3 website URLs 71. Be yourself even if it is a company blog.

Paid Content 40

Paid Content Tips Webinar Metrics Ideal Customer Profiles 40

Online Marketing Institute

NOVEMBER 8, 2010

Digital marketing is gaining traction in a number of industries, and business-to-business (B2B) marketers are in on that trend, too. The company started a blog, participated in LinkedIn LinkedIn and engaged on Twitter. Virtusa has seen successes with social media, through Twitter , LinkedIn , Facebook and its blog blog.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Online Marketing Institute

OCTOBER 29, 2010

Jean Dobey To see more than the tip of the iceberg when it comes to B2B Social Media (SM), here is the equation that should dictate the future of B2B SM Marketing: B2B + Social Media + Marketing = Privacy + Networking Ben Carcio There are some great ways to micro target individuals on the social networks.

Social Media 40

Social Media Enterprise Management Advertising Agencies Social Marketing 40

Online Marketing Institute

DECEMBER 23, 2010

You’re likely running educational webinars or speaking at industry conferences. For example, if you sell software licenses, you could offer a 20% discount on the annual fee for people who enter the promotion code at an upcoming webinar or bring the coupon to your booth at a conference. link] Meg@Syncapse Great post, Leyl.

Facebook 40

Facebook B2B Marketing Tips Advertising Agencies 40

Webbiquity

FEBRUARY 21, 2011

While social media is the flashy show horse of online marketing, email remains the solid workhorse. According to recent research , 92% of marketers consider email to be one of their “most important marketing tools” and 54% plan increased spending on it in the coming year. Share this on LinkedIn. by eMarketer.

Marketing Budget 100

Marketing Budget Email Marketing Tactics Tips 100

Convince & Convert

JUNE 15, 2010

At conferences, I am often asked something along these lines, “My boss thinks none of our customers are on Facebook, but I think they are. If you have a contact us form, an online lead generation form, an email newsletter sign-up, or a shopping cart, why are you still only asking for name, address, and email address? What do I do?”

Social Media 153

Social Media Ideal Customer Profiles Paid Content Media 153

Online Marketing Institute

NOVEMBER 4, 2010

Digital marketing is gaining traction in a number of industries, and business-to-business (B2B) marketers are in on that trend, too. The company started a blog, participated in LinkedIn LinkedIn and engaged on Twitter. Virtusa has seen successes with social media, through Twitter , LinkedIn , Facebook and its blog blog.

Social Media 40

Social Media Enterprise Management Social Marketing Work Management 40

Online Marketing Institute

MARCH 24, 2011

“A blog can also be the centerpiece for a social media effort, driving visitors from Twitter , Facebook , and LinkedIn back to the blog through calls-to-action and landing pages,&# explains Douglas Karr, the author of Corporate Blogging for Dummies. Am I willing to allocate the necessary resources? As the saying goes: No pain, no gain.

Paid Search Agency 40

Paid Search Agency Companies Mobile Advertising Advertising Agencies 40

Convince & Convert

MARCH 9, 2010

A recent study by Econsultancy called “ The Value of Social Media &# shows that companies are overwhelmingly using the “Big 4″ of Facebook, Twitter, YouTube, and Linkedin for their social media efforts. A re… [link] #marketing [link] Lee Odden RT @jaybaer: Are You Taking Social Media Shortcuts?

Social Media 133

Social Media Media Webinar Metrics Marketing & Strategy 133

B2B Marketing Zone Posts

NOVEMBER 2, 2010

Eloqua Experience 2010 , October 20, 2010 This week I attended the Eloqua Experience, Eloqua’s user conference in San Francisco. This stricture can refer to the fairly traditional practice among many publishers of covering their own conferences and trade shows. Know your marketing mix. Is a Blog Just a Container?

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40

Online Marketing Institute

MARCH 24, 2011

Image courtesy of Flickr, Maria Reyes-McDavis Print Story Email Story Topics to follow Business 262 followers Follow Contributor 6 followers Follow How To 9 followers Follow Business Lists 5 followers Follow Blogging 4 followers Follow Social media 509 followers Follow Blogger 0 followers Follow Blogging Lists 0 followers Follow Virtual tools 0 followers (..)

Business Blogging 40

Business Blogging Tips Business Classified Ads 40

Online Marketing Institute

NOVEMBER 2, 2010

Jean Dobey To see more than the tip of the iceberg when it comes to B2B Social Media (SM), here is the equation that should dictate the future of B2B SM Marketing: B2B + Social Media + Marketing = Privacy + Networking Ben Carcio There are some great ways to micro target individuals on the social networks.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Online Marketing Institute

SEPTEMBER 30, 2010

The hashtag is a favorite tool of conferences and event organizers, but it’s also a way for Twitter Twitter users to organize themselves: if everyone agrees to append a certain hashtag to tweets about a topic, it becomes easier to find that topic in search, and more likely the topic will appear in Twitter’s Trending Topics.

Twitter 40

Twitter Digg Wiki Mobile Advertising 40

Online Marketing Institute

DECEMBER 13, 2010

Connect with Brian Solis on Twitter , LinkedIn , Tumblr , Facebook If you’re looking for a way to FIND answers in social media, consider Engage! : PR Tips for Startups – The Director’s Cut [link] The State of the Blogosphere 2010 « Netcrema – creme de la social news via digg + delicious + stumpleupon + reddit [.]

Blogger 40

Blogger Curation Contingency Planning Classified Ads 40