Convince & Convert

MARCH 25, 2010

Advanced social media analytics and ROI calculations often require tying together disparate systems, and looking for causation (or at least correlation) between social media success and business outcome. Or, you could just use Swix, the super slick new social media scoreboard that just works.

Social Media 117

Social Media Media Webinar Metrics Marketing & Strategy 117

Convince & Convert

MARCH 23, 2010

If your blog is consistent enough that you believe RSS subscription is realistic, make sure visitors can easily subscribe to your RSS feed. (As then you have a much better chance that they’ll return or sign up for your RSS feed, email newsletter or other call to action. Consequently, I have two recommendations.

Social Media 119

Social Media Media Webinar Metrics Marketing & Strategy 119

Convince & Convert

FEBRUARY 19, 2010

Sure, you can centralize some of your social media chores (great post by Chris Brogan), by using Tweetdeck or Seesmic. For normal humans that check social media a couple times a day, NutshellMail may become your new favorite social companion. You run over to check your Twitter account. Then Linkedin.

Social Media 115

Social Media Media Paid Search Agency PR 115

Convince & Convert

JUNE 22, 2010

New research from White Horse of 104 companies found that in 86% of companies, executives are not using social media. Social Media? If anything, social media is MORE important for B2B companies than it is for B2C companies. For whom is it more important to have a humanizing social media presence?

Social Media 130

Social Media Media Paid Search Agency Budget Programs 130

Buzz Marketing for Technology

JULY 7, 2008

Nuggets from Social Media workshops as of late… posted in Uncategorized |. The answer is NOT always social media/community - that would be another warning sign if it was. 6) Social Media is not new…just digitizing the norm: Reminded of this all the time. Lots of diverse versions of this.

Social Media 100

Social Media Communities Wiki Work Management 100

Online Marketing Institute

JULY 31, 2012

); E-Mail Alert Sign-Up. --> Subscribe Now. --> Media Kit. --> About FOLIO. RSS Feeds. --> --> Bookmark FOLIOMag.com. Top Social Media Measurement and Tracking Tools. CRM Systems. Insert Media Brokers. Conference/Meeting. Press Conference. MediaPRO Community. SEARCH FOLIO: Search. Careers Home.

Social Media 40

Social Media Enterprise Management Marketing Management CMS Development 40

The Effective Marketer

DECEMBER 8, 2010

It was really fun and if you are interested in learning how other marketers are tackling their marketing, CRM, and even sales challenges this is the place to go. Some of the issues discussed were: Who manages and who owns the CRM system in your organization? You can follow any responses to this entry through the RSS 2.0

Marketing Automation Services 100

Marketing Automation Services Marketing Automation Planning Work Management 100

Convince & Convert

JUNE 29, 2010

In a sea of “me too&# books about social media, Cognitive Surplus stands out as about so much more. link] Hot In Marketing Cognitive Surplus – Use Social Connectivity to Change the World | Book Reviews | Social Media Consulting – Con. Who we are. Who we want to be. link] < possibly.

RSS 118

RSS Paid Search Agency Advertising Agencies PR 118

Convince & Convert

MAY 27, 2010

Swix Adds Facebook Tracking Speaking of Facebook, our friends at Swix , the incredibly nifty Canadian social media tracking and reporting service, have managed to wade through the ever-shifting tides and add Facebook fan page metrics. What have you seen in the social media world lately that’s excited you? (I’m

Paid Search Agency 122

Paid Search Agency Social Media PR Advertising Agencies 122

Convince & Convert

MARCH 4, 2010

Yet, in much of my social media consulting work corporate blog owners are invariably most interested in total visits and RSS subscribers. Yet, in much of my social media consulting work corporate blog owners are invariably most interested in total visits and RSS subscribers.

Webinar Metrics 130

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 130

Convince & Convert

AUGUST 2, 2012

This is Episode 27 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Read on for insights from Jay Baer plus Eric Boggs ‘s Social Media Stat of the Week ( This week : 76% of CMOs think that social has a measurable impact on sales and social data impacts decisions for 89% of CMOs.).

Paid Search Agency 115

Paid Search Agency Advertising Agencies Work Management Enterprise Management 115

Convince & Convert

JULY 27, 2010

RSS subscriptions are up. I couldn’t write Katie Van Domelan’s post about social media listening tools. Josh Lysne contributed a social marketing management process (and companion document) that I’d never seen. Indra Gardiner covered social media law in a way that I cannot. Visits are up.

Paid Search Agency 117

Paid Search Agency Blogger Advertising Agencies PR 117

Convince & Convert

JUNE 17, 2010

I once calculated time spent blogging vs. number of RSS subscribers. Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. link] jaybaer Seriously, you are missing the boat on the Double Down.

Twitter 125

Twitter Paid Content Paid Search Agency PR 125

markempa

AUGUST 17, 2007

Invite people to attend events such as: trade shows, live seminars, webinars, webcasts, executive briefings, workshops, conferences, road shows, speaking engagements and on demand events. Be sure to give your audience a way to subscribe to get updates either via RSS or via email. What can you do online?

Lead Nurturing 120

Lead Nurturing Lead Generation Tactics Lead Scoring 120

Online Marketing Institute

AUGUST 14, 2011

Being a new tool set, there’s a lot of experimentation and it’s important to see what will actually make a change, It’s a very difficult medium to track, unlike transactional advertising, social engagement is hard to tie to point of sale or conversion. You can follow any responses to this entry through the RSS 2.0

Analytics 40

Analytics Top of Funnel Research Webinar Metrics 40

Convince & Convert

SEPTEMBER 21, 2010

Also, at my social media speaking engagements hither and yon I’m often asked what tools I use. Also, at my social media speaking engagements hither and yon I’m often asked what tools I use. So, I took a personal inventory and created this overview of the 39 social media tools I use daily.

Social Media 167

Social Media Media Paid Content Webinar Metrics 167

Convince & Convert

FEBRUARY 5, 2010

Changed the sharing tools to incorporate Sexy Bookmarks plug-in (Michael Stelzner at Social Media Examiner turned me on to it). I'd suggest that you move the search box somewhere below the navigation– maybe above the RSS feed option on the right? We’ve added Disqus as the commenting system.

Paid Search Agency 109

Paid Search Agency Webinar Metrics PR Advertising Agencies 109

Convince & Convert

APRIL 12, 2012

This is Episode 11 of the Social Pros Podcast : Real People Doing Real Work in Social Media. This episode features Vanessa Sain-Dieguez who is the Social Media Director at Hilton Worldwide. The RSS feed is: [link]. It’s been kind of a crazy day in social media, right? Listen Now.

Enterprise Management 118

Enterprise Management Work Management Marketing Management Terms and Conditions 118

Online Marketing Institute

DECEMBER 23, 2010

Home Members Only News Features Columns SEM SEO PPC Social Media How To Google & Search First Time Here? You now have converted a website visitor into a qualified lead that can be added to your database or CRM and your sales team can follow-up with them by email or phone. Discounts to our SMX conferences. b2bmarketing

Paid Content 40

Paid Content Marketing Websites Paid Search Agency Webcast 40

Online Marketing Institute

DECEMBER 23, 2010

Home Members Only News Features Columns SEM SEO PPC Social Media How To Google & Search First Time Here? Both Pay Per Click Advertising (PPC) and Buyer Hubs/Lead Generation sites offer opportunities to cap the Cost Per Lead and gain some control (which is not as easy in other media, save Direct Response.) Good leads.

Paid Content 40

Paid Content PPC Sales Qualified Leads Allocation 40

Online Marketing Institute

DECEMBER 23, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Business Mobile 2.0 Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Business Mobile 2.0 You’re likely running educational webinars or speaking at industry conferences.

Facebook 40

Facebook B2B Marketing Tips Advertising Agencies 40

Online Marketing Institute

DECEMBER 23, 2010

Home Members Only News Features Columns SEM SEO PPC Social Media How To Google & Search First Time Here? Make your IT people & your CRM system work for you In B2B lead generation via PPC, there is no more important information than “which keywords are generating the best return?&# Discounts to our SMX conferences.

Paid Content 40

Paid Content PPC Cost Per Click Paid Search Agency 40

Convince & Convert

MARCH 16, 2010

Twitter’s role as a conduit for the Zeitgeist is unrivaled, and it has almost single-handedly ushered in the era of real-time search, and social CRM. But, it’s the online equivalent of HBO – important more because of who uses it and the media’s infatuation with it, rather than the actual size and impact of its audience.

Social Media 124

Social Media Media Paid Content Webinar Metrics 124

Convince & Convert

AUGUST 3, 2010

FREE isn’t always the best, especially if it mean giving your “power&# away… Blessings to you and I like your Blog.

Social Media 167

Social Media Facebook Paid Content Marketing Websites 167

Convince & Convert

SEPTEMBER 23, 2010

I believe Kurrently has the potential to make Facebook a much larger player in the social CRM world, as companies can now instantly see just how much they are being mentioned on that platform. Either way, the implications for Kurrently and the real-time Web are profound. As Gilbert pointed out, our own intersection is a good example.

Social Media 164

Social Media Media Webinar Metrics Marketing & Strategy 164

Convince & Convert

JULY 8, 2010

Seth Godin predicted that RSS would kill email. Well, it’s certainly weathered the wooden stakes of pundits and the introduction of IM, RSS, Skype, MySpace, Facebook & Twitter quite well. In fact, it’s quite telling that every single social network still requires members to sign-up with an email address. October 2007.

RSS 128

RSS Paid Search Agency Social Media Email Marketing 128

Online Marketing Institute

OCTOBER 31, 2010

Also, at my social media speaking engagements hither and yon I’m often asked what tools I use. Also, at my social media speaking engagements hither and yon I’m often asked what tools I use. So, I took a personal inventory and created this overview of the 39 social media tools I use daily.

Social Media 40

Social Media Paid Content Tools Media 40

Convince & Convert

MARCH 22, 2010

I believe this will be the most comprehensive, useful collection of Webinars (education in your jammies rules) ever compiled about social media. This program is being produced by Mike Stelzner, who runs the successful Social Media Examiner site (where I write monthly).

Paid Search Agency 108

Paid Search Agency Webinar Metrics Social Media Advertising Agencies 108

Convince & Convert

APRIL 27, 2012

This is Episode 13 of the Social Pros Podcast : Real People Doing Real Work in Social Media. This episode features Ryon Harms , the head of social media for Farmers Insurance. The RSS feed is: [link]. We’re going to be releasing a major update to our social habits series. Listen Now.

Twitter 115

Twitter Social Media Facebook Paid Search Agency 115

Attendify

OCTOBER 23, 2019

Now there are technologies that allow us to track what our attendees are doing online, including what they’re clicking, what emails they’re opening, where they are walking through a conference hall — all the way down tow their stopping at a single exhibit. What do you recommend for CRM and marketing automation solutions?

Features 44

Features Marketing AI Marketing Automation Services Budget Programs 44

Convince & Convert

AUGUST 17, 2012

This is Episode 29 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Read on for insights from Lauren plus Eric Boggs ‘s Social Media Stat of the Week ( This week : 62% of adults use social media for fear of missing out.). The RSS feed is: [link]. Listen Now.

Enterprise Management 113

Enterprise Management Work Management Marketing Management Communities 113

Convince & Convert

JULY 27, 2012

This is Episode 26 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Read on for insights from Jay Baer & Eric Boss ‘s Social Media Stat of the Week ( This week : The Altimeter Group released the public report, The Social Media ROI Cookbook. The RSS feed is: [link].

Lead Ranking 115

Lead Ranking Enterprise Management Lead Scoring Work Management 115

Convince & Convert

APRIL 8, 2010

link] Wales Social Media The Truth About the iPad [link] #socialmedia #news [link] jaybaer Thanks for the comment Alyssa. I've been thinking about making it my conference travel/presentation device. I’d love to hear your thoughts if you’ve got an iPad, and I’d be happy to answer any questions you have.

Paid Search Agency 136

Paid Search Agency Content Social Media PR 136

Hinge Marketing

JANUARY 9, 2015

Before Googling, researching social media profiles, or asking a colleague, buyers will go to your website to begin learning if your firm is the right fit. Are there any important conferences or events that may dictate the timeline for your new website? CRM – Customer Relationship Manager. to one’s inbox.

CMS Development 48

CMS Development Marketing Websites Work Management Marketing Management 48

Convince & Convert

AUGUST 3, 2010

FREE isn’t always the best, especially if it mean giving your “power&# away… Blessings to you and I like your Blog.

Facebook 167

Facebook Marketing Websites Paid Content Social Media 167

B2B Marketing Zone Posts

OCTOBER 5, 2010

Best Social PR Guides and Tips of 2010 (So Far) - Webbiquity , September 1, 2010 Social media has fundamentally altered the practice of public relations. Will Traditional, Social Media Blend? Something happened — a wake-up call about this notion of social media “community&# and “conversation.&#

B2B Marketing 40

B2B Marketing Work Management Marketing Management Advertising Agencies 40

BuzzSumo

JANUARY 19, 2021

My main business is creating content for others, so my goal for outreach is to promote the content I’m creating (primarily blog posts) for increased traffic, social engagement, and links. Because I write for dozens of publications, it’s hard to track each individual post’s social sharing stats. — Kristi Hines.

Outreach 114

Outreach Marketing & Strategy Tips Blogger 114