Companies Jigsaw Lead Management Tagging 
LeadSloth
MARCH 16, 2009
ActiveConversion first became known for its sales-focused Web Analytics, such as identifying companies that visit your website (similar to Leadlander ). Therefore I initially called them a ‘niche vendor’ However, the product has evolved into a fairly complete marketing automation suite for SMB companies.
Customer Experience Matrix
JULY 20, 2009
But it only recently added even simple landing pages and Web forms, and still has limited lead scoring, email and nurturing features. Even here, selections can only be based on a handful of tracked Web behaviors and whatever custom tags the user has set up in Web forms. This particular constellation of features is far from random.
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Customer Experience Matrix
OCTOBER 19, 2010
It’s harder every day for a new company to enter the business-to-business marketing automation industry. Of the three classic competitive strategies – low price, great service and innovative products – there are plenty of low price options and leading vendors work aggressively to help their clients succeed.
Customer Experience Matrix
MAY 19, 2010
It's another step in the company's systematic expansion. At the time, they had just extended their product beyond basic IP-address-based Web visitor identification to provide company details and contact names. The company says it can associate three times as many visitors with U.S. business addresses as a conventional IP lookup.
Customer Experience Matrix
APRIL 1, 2009
That is, they take business data from several including sources Hoovers, D&B , LexisNexis , AccuData , BusinessWatch Network , Jigsaw ) and merge it into one big contact list that people can use for outbound promotions or to enhance their own files. Of the remainder, 10-20% fall within the target company sizes, industries or regions.
Customer Experience Matrix
JULY 27, 2009
Summary: Genius.com is adding a URL shortener that will tie social media responses into the regular flow of demand generation and lead management. Companies must still find effective ways to monitor and respond to social media events. It’s a small but important step towards making social media a standard business tool.
Online Marketing Institute
JULY 31, 2009
As part of a broader lead generation, on-demand platform, Demandbase offers a free, downloadable Web application built on Adobe AIR (one of 3 investors in an $8M round they also announced.) Demand Stream™ includes a Web widget that shows sales and marketing the names of companies visiting the Web site in near real-time.
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