The ROI Guy

JANUARY 20, 2011

The tool is featured in direct marketing and social media campaigns, and is available from EMC.com - driving a significant increase in leads, education and deal flow. Frugalnomics in Full Effect: Forrester and Gartner. B2B Companies are Really Content Companies, But is. Forrester: Understand and Drive Outcomes for Sales.

SMB 40

SMB ROI Marketing Budget Work Management 40

The ROI Guy

JANUARY 17, 2011

To address the frugal buyer, leading sales enablement groups and marketers are now providing tools to help buyers diagnose their issues, justify solutions, and compare to prove superior value. The tool suite results in over 1,000 leads per month, with estimated 4 to 5% conversion rate of leads to sales. 6:20 AM Andy said.

Budget Programs 40

Budget Programs Marketing Automation Services Enterprise Management ROI 40

The ROI Guy

DECEMBER 6, 2010

From our research and best practices work with leading B2B sales and marketing groups, Alinean provides its top 5 predictions for 2011: 1. About Me Thomas Pisello Orlando, Florida, United States Tom Pisello is a serial entrepreneur, focused on building ventures to help companies get more business value from their IT and business investments.

Work Management 40

Work Management Marketing Management ROI Marketing Automation Services 40

The ROI Guy

FEBRUARY 4, 2009

Quite often arbitrary cost-cutting leads to inflated costs in the IT ecology. About Me Thomas Pisello Orlando, Florida, United States Tom Pisello is a serial entrepreneur, focused on building ventures to help companies get more business value from their IT and business investments. Frugalnomics in Full Effect: Forrester and Gartner.

Enterprise Management 40

Enterprise Management Work Management Marketing Automation Services Marketing Management 40

DemandBase

JUNE 16, 2020

As a combined company, we will deliver the definitive, no-compromise ABM Platform. Both companies share a common vision for the category. To create the world’s best B2B CDP, Demandbase delivers best-in-class intent, proprietary IP matching and 3rd party data from websites and advertising. Defining the Category. Register Now.

DemandBase 97

DemandBase Account Based Marketing Enterprise Management Marketing Automation Services 97

The ROI Guy

NOVEMBER 8, 2006

Most revenue benefits like improving lead conversion rates or reducing sale cycle length 2. About Me Thomas Pisello Orlando, Florida, United States Tom Pisello is a serial entrepreneur, focused on building ventures to help companies get more business value from their IT and business investments. They do if they are.

ROI 40

ROI Marketing Budget Budget Programs Work Management 40

The ROI Guy

NOVEMBER 8, 2006

Two of the leading choices are Microsoft SQL 2005 and Oracle Database 10g. About Me Thomas Pisello Orlando, Florida, United States Tom Pisello is a serial entrepreneur, focused on building ventures to help companies get more business value from their IT and business investments. Frugalnomics in Full Effect: Forrester and Gartner.

ROI 40

ROI Marketing Budget Work Management Marketing Automation Services 40

The ROI Guy

NOVEMBER 4, 2010

Not surprisingly, spending on company websites will increase the most, growing 43% over 2009 levels, and social network marketing is expected to increase as well, with an increase of 45% over 2009. Frugalnomics in Full Effect: Forrester and Gartner. B2B Companies are Really Content Companies, But is.

Work Management 40

Work Management ROI Marketing Management Marketing Budget 40

Terminus

DECEMBER 9, 2020

Will we ever see 100% of companies practicing ABM? Over the past decade, B2B buyers have enthusiastically embraced the internet to research technologies, find solutions to their key business pains, and evaluate vendors, often before ever visiting a company website or talking with a salesperson. – SiriusDecisions Only 0.75

Account Based Marketing 55

Account Based Marketing ABM Marketing Budget Top of Funnel 55

Single Grain

FEBRUARY 12, 2020

If a company doesn’t provide personalized, speedy and efficient service across all customer interaction touchpoints, the overall customer experience suffers. By tracking customer browsing behavior on their websites, businesses will improve the ability of chatbots to provide more relevant and personalized offers.

Marketing Automation Services 98

Marketing Automation Services Work Management Marketing Management Marketing AI 98

The ROI Guy

DECEMBER 14, 2005

As computing infrastructure has moved towards commoditization it still needs to provide a solid infrastructure of service and performance in order for the company to achieve higher goals. Following such generalized advice can lead to spending misallocation and competitive disaster. Frugalnomics in Full Effect: Forrester and Gartner.

ROI 40

ROI Work Management Marketing Management Budget Programs 40

The ROI Guy

JULY 22, 2010

This easy-to-use tool is accessible through ShoreTel’s public Web site and is based on the TCO industry standards that Alinean has established, incorporating independent third party research from leading firms. Frugalnomics in Full Effect: Forrester and Gartner. B2B Companies are Really Content Companies, But is.

Work Management 40

Work Management Marketing Management ROI Marketing Automation Services 40

Metadata

APRIL 22, 2021

We’re a customer data platform, started the company in 2013, launched the first product in 2014. And let’s see, before that, I actually was running another startup in the mobile software space, which was acquired eventually by a company called Sprinkler out in New York. And eventually that company was acquired by Oracle.

Enterprise Management 52

Enterprise Management B2B Marketo Work Management 52

Metadata

APRIL 8, 2021

We’re a customer data platform, started the company in 2013, launched the first product in 2014. And let’s see, before that, I actually was running another startup in the mobile software space, which was acquired eventually by a company called Sprinkler out in New York. And eventually that company was acquired by Oracle.

Enterprise Management 52

Enterprise Management B2B Marketo Work Management 52

Metadata

APRIL 8, 2021

We’re a customer data platform, started the company in 2013, launched the first product in 2014. And let’s see, before that, I actually was running another startup in the mobile software space, which was acquired eventually by a company called Sprinkler out in New York. And eventually that company was acquired by Oracle.

Enterprise Management 52

Enterprise Management B2B Marketo Work Management 52

Single Grain

NOVEMBER 11, 2019

Gartner predicts that by 2020, around 30% of companies will be using machine learning and AI in at least one of their sales processes. We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. 1) Better Personalization. That’s exactly what machine learning does.

Marketing AI 76

Marketing AI Marketing Automation Services Work Management Paid Search Agency 76

The ROI Guy

SEPTEMBER 9, 2010

Thursday, September 09, 2010 Forrester announces Sales Enablement Conference focused on Selling into the New Economy We were excited to hear that Forresters first Sales Enablement Conference will be focused on Selling into the New Economy. according to Forrester. Alinean has coined a term to capture this change - Frugalnomics.

Forrester 40

Forrester Marketing Budget ROI Budget Programs 40

The ROI Guy

SEPTEMBER 28, 2010

Research from MarketingSherpa and KnowledgeStorm, shows that targeted content is more effective, viewed by buyers as more valuable in the decision making process when customized for Industry (82% more effective), Role/job function (67%), Company size (49%), and Geography (29%).

Enterprise Management 40

Enterprise Management Paper Work Management Marketing Budget 40

The ROI Guy

AUGUST 4, 2010

Leading B2B vendors are implementing value selling / marketing programs, and have received dramatic benefits as a result. About Me Thomas Pisello Orlando, Florida, United States Tom Pisello is a serial entrepreneur, focused on building ventures to help companies get more business value from their IT and business investments.

Budget Programs 40

Budget Programs Work Management Marketing Management Marketing Automation Services 40

Salesforce Marketing Cloud

MARCH 11, 2024

Better ROI: Because there’s a high level of personalization involved in ABS, contributing to higher customer engagement and a better customer experience, it typically generates higher returns. About 89% of organizations report that an account-based strategy delivered a better return on investment, as noted by Forrester.

Ideal Customer Profiles 59

Ideal Customer Profiles Work Management Marketing Management Cross-Selling 59