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Using SEO to Compete with Lead Generation Sites

Contently

When someone in San Francisco types “house extension cost” into Google, five out of the top ten results will be from lead generation sites. Lead generation companies make a lot of money. Contractors put up with the high costs charged by lead gen companies for three reasons. Play them at their own game.

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How to Use Google Ads Keyword Planner, According to 5 Specialists

Hubspot

Low competition keywords are those that can rank with little to no link building and little to no domain authority.". Shewan says , "Newer sites or those with lower domain authority may want to target lower-volume, less competitive keywords to attract external links and establish more authority in your space. Look at search volume.

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Do Keywords Still Matter? What B2B Marketers Need to Know in 2020

Marketing Insider Group

If everyone knew exactly how the algorithms work, we’d get like three domains dominating all the search results. Cost-per-click tells you how many companies are selling products/services as a solution. Once you have a long-tail keyword to guide your creation, head over to Google. Just Google.

Keywords 363
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31 Paid & Free SEO Tools That Will Improve Your Ranking

Single Grain

Whether it’s fetching all the metadata from a domain within minutes or identifying all the crawling issues of a website without manually reviewing each and every URL, tools have always been the savior for savvy marketers. How to Use This Tool To use Ahrefs, you need to buy a premium subscription, which runs from $99 – $99 per year.

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A Simple Guide for Setting Up Your First Google AdWords Campaign

Hubspot

For example, say your company sells solar powered tractors, but your customers tend to refer to them as "eco friendly tractors." Depending on what your company’s goals are for Google AdWords, you can decide if you want to use general or specific keywords. Here you will not see any data until entering a max CPC and daily budget.

Adwords 28
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Keyword Research: 7 Steps for Finding the Best Target SEO Keywords

seo.co

When it comes to your initial focus, especially if you are a startup doing digital marketing , you will want to focus on the long-tail. Long-tail keywords are extended phrase search queries, such as “what is the best roofing company in Wyoming?” Source: Moz Keyword Explorer.

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The 10 Best Keyword Research Tools to Find the Right Keywords for SEO

Hubspot

Let's get right down to it: The key to successful SEO is concentrating on long-tail keywords. The good news is that choosing the right long-tail keywords for your website pages is actually a fairly simple process -- one that's made all the more simple and quick when you use the right tools to perform your keyword research.

Keywords 101