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The 10 Best Webinar and Webcasting Tools

Webbiquity

Email will likely be your primary medium for driving registrations. But social media, paid advertising, and influencer marketing can also play important roles. If not—consider co-presenting with an outside expert, industry analyst, or customer (for lower-half-of-the-funnel webinars). A third important element is your presenters.

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Lead Generation: How Lithium Technologies uses webinars to grow its customer database

markempa

But, regardless of that anxiety and effort, every webcast attracted more attendees than the one prior. Now Thomas hosts one webcast a month while the Lithium product-marketing team hosts another two or so per month. Being able to say ‘We’re having a webcast in a couple of weeks’ is a great excuse for outreach,” Thomas said.

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7 Reasons to Use Content Marketing for the B2B Lead Generation

Valasys

They fail to measure the implications of their content marketing strategies & don’t quantify & co-relate it to the business KPIs of their brands at large. Modern prospects start their buying journeys on diverse channels, including social media channels. in revenue for each $1 invested in influencer marketing endeavor.

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5 Guaranteed Ways to Generate Leads with Social Media

BenchmarkONE

It might be time to look in a new place: social media. Instead, it’s in the social media arena where you can achieve your biggest growth. Social media can provide engaged leads eager to buy—but only if you know how to start with effective outreach. Social Media’s Advantage in Generating High-Quality Leads. Let’s dig in!

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20 Reasons Why Virtual Events are Better Than Live

Golden Spiral

Organizations hosting virtual events found that 45% of registrants attend live. 10% of registrants who didn’t participate live, attended on demand. Intrado reported a 362% increase in the number of client virtual events and webcasts from 2019 to 2020. Podfest had an upgrade option for their registrants. And it worked.

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18 Webinar Hosting Tips to Guarantee Nobody Misses Your Next Webinar

Hubspot

Download our free webinar checklist here to make sure your next webinar or webcast is a success. What Is a Webinar/Webcast? A webinar (also known as a webcast) is a live, online seminar or workshop that's delivered over the internet. Set a registration goal. Excited registrants turn into excited attendees.

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How to Calculate Social Marketing ROI

Paul Gillin

This chapter focuses on how to calculate ROI of social media and Internet marketing programs in general. ROI calculations don’t work well for social media and they don’t work well for marketing in general,” says Benjamin Ellis, a UK-based serial entrepreneur who now specializes in social marketing. With webcast.

ROI 50