Webbiquity

AUGUST 4, 2020

Probably the most important is content: are you giving attendees useful, actionable information—not just a thinly veiled sales pitch? Email will likely be your primary medium for driving registrations. But social media, paid advertising, and influencer marketing can also play important roles.

Webcast 363

Webcast Webinar Metrics Marketing Automation Services Enterprise Management 363

Valasys

AUGUST 19, 2019

The very purpose of content marketing has been associated with the feedback mechanisms to trigger lead generation processes for B2B businesses. According to the Content Marketing Institute, Content marketing lies at the very core of all the lead generation efforts.

Lead Generation 40

Lead Generation Top of Funnel Lead Ranking Sales Qualified Leads 40

BenchmarkONE

NOVEMBER 23, 2018

It might be time to look in a new place: social media. In today’s selling market, the best places to find leads are shifting away from traditional channels. Instead, it’s in the social media arena where you can achieve your biggest growth. Today, you’ll learn the strategies behind effective lead generation on social media.

Social Media 76

Social Media Sales Qualified Leads Lead Scoring Lead Ranking 76

Hubspot

JULY 18, 2018

set the Guinness World Record for largest online marketing seminar, hosted webinars with partners such as. the modern marketing team we've built. No matter how great the content of your webinar is, though, it doesn't mean much if there's nobody there to hear it. What Is a Webinar/Webcast? Facebook , LinkedIn and.

Webinar Metrics 53

Webinar Metrics Paid Content Co-Registration Tips 53

Golden Spiral

JANUARY 7, 2021

Organizations hosting virtual events found that 45% of registrants attend live. 10% of registrants who didn’t participate live, attended on demand. Intrado reported a 362% increase in the number of client virtual events and webcasts from 2019 to 2020. of marketers say the primary goal of virtual events is to generate a pipeline.

Co-Registration 62

Co-Registration Trade Show Conference Webcast 62

Paul Gillin

JUNE 24, 2010

This is a draft of chapter 10 of Social Marketing to the Business Customer by Paul Gillin and Eric Schwartzman. This chapter focuses on how to calculate ROI of social media and Internet marketing programs in general. In fact, many of the most successful marketers aren’t that concerned with ROI at all.

ROI 50

ROI Paid Content Social Marketing Webcast 50