DemandBase

JULY 21, 2020

Some vendors operate data co-ops, which collect data from tens of thousands of high-value analyst sites like Gartner, review sites like G2Crowd, and publications like Forbes. Have you ever taken a meeting or demo of a product, only to later get retargeted by their ads yelling at you to “get a demo now!”? Problem solved.

Sales Management 52

Sales Management Enterprise Management Work Management Top of Funnel 52

Vidyard

OCTOBER 20, 2015

“Innovative marketers are increasingly using video to entertain and engage their audiences,” said Vidyard CEO and co-founder Michael Litt. The Salesforce entry featured two videos: Dan Stone in solutions engineering created a product demo video to help increase sales and improve product awareness among small business customers.

Video Marketing 50

Video Marketing Co-Registration Marketing Management Lead Scoring 50

Vidyard

OCTOBER 20, 2015

Innovative marketers are increasingly using video to entertain and engage their audiences,” said Vidyard CEO and co-founder Michael Litt. The Salesforce entry featured two videos: Dan Stone in solutions engineering created a product demo video to help increase sales and improve product awareness among small business customers.

Video Marketing 50

Video Marketing Co-Registration Marketing Management Lead Scoring 50

Vidyard

OCTOBER 20, 2015

Innovative marketers are increasingly using video to entertain and engage their audiences,” said Vidyard CEO and co-founder Michael Litt. Finalists: LinkedIn, Trans Union / Diaz & Cooper. On-demand demo video is the most-clicked and best converting CTA on the company’s home page, accounting for more than 100 leads per week.

Video Marketing 50

Video Marketing Co-Registration Marketing Management Lead Scoring 50

Hubspot

JANUARY 26, 2012

For instance, HubSpot’s homepage suggests that you start a free, 30-day trial or receive a free product demo. You can either include a link to your personal accounts on sites such as Twitter, LinkedIn, Facebook, Google+, etc., In other words, it directs the visitor’s attention to the activity you want them to take.

Paid Search Agency 28

Paid Search Agency Email Marketing Top of Funnel Co-Registration 28

Adobe Experience Cloud Blog

JANUARY 10, 2018

As WebAttract co-founder Mike Agron puts it: “77% or more of today’s B2B buyers will research you before they even want to speak with you. Education, tutorials and product demos. As mentioned above, product demos are only useful for those using (or ready to use) your product. Influencer marketing can be difficult.

Webinar Metrics 134

Webinar Metrics Paid Content Lead Scoring Lead Ranking 134

Martech Advisor

JANUARY 22, 2020

Co-branded content initiatives enable brands to combine the expertise of another brand to create well-researched content. For example, you can use YouTube or IGTV to upload long-form content and Facebook, Twitter, and Instagram to post nuggets of the main video. Upload the slide deck on SlideShare/LinkedIn.

Planning 104

Planning Top of Funnel Webinar Metrics Marketing & Strategy 104

SnapApp

JULY 7, 2017

Orbit Media | Co-Founder/ Strategic Director. . . Don't forget to use the available functions of Social Media too: Twitter polls, Facebook reactions, Instagram double taps (however much they may be hated)! Also, for demo requests, we use a multistep interactive qualifier form instead of the regular one step request demo form.

Sales Qualified Leads 118

Sales Qualified Leads Top of Funnel High Quality Lead Paid Content 118

Martech

SEPTEMBER 30, 2021

Emails, influential posts on LinkedIn, virtual product demos…all these pieces of content, all these messages, are speaking to a person. “In essence, open rates are a vanity metric,” said Frank Brooks, Head of EMEA Marketing at Dotdigital, speaking at MarTech Conference (free registration required).

Multi-Touch Attribution 81

Multi-Touch Attribution Enterprise Management Peer-to-peer Co-Registration 81

Convince & Convert

APRIL 22, 2016

Each and every episode of Marketing Marvels includes and overview and a quick demo of cutting-edge marketing technology that I personally endorse and recommend, plus Q&A, to help you decide whether this technology is right for you and your business. Just show them the demo and then I’ll tell you. Welcome to the program, Dan.

Paid Content 96

Paid Content Paid Search Agency Click Rate Lock-In 96

Hubspot

MARCH 10, 2016

Typically, next steps for leads at this stage are a call from a sales rep, a demo, or a free consultation -- depending on what type of business is attempting to close the lead. Some systems also incorporate feeds from social media such as Facebook, Twitter, LinkedIn, and others. 51) LinkedIn. 9) Bounce Rate.

Paid Content 28

Paid Content Sales Management CMS Development Work Management 28