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This is How Blockchain Could Change Digital Marketing Forever

Hubspot

Many facets of business and communication could be affected by blockchain, but much of the discussion to date has been about its impact on banking and financial transactions. While those two areas alone are significant, blockchain’s impact could go beyond currency and finance to affect marketers of all products and services: 1.

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Using Content To Create That Zero Moment Of Truth

Marketing Insider Group

Michael Brenner: It really comes down to any company that’s trying to reach new customers. love talking to them about how content marketing, as opposed to advertising, is a way to gain more customers as opposed to spending your way to get there. Every other business, any other business no matter how big or small.

P2P 100
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30 B2B Social Media Tips for 2016

KoMarketing Associates

As social media has grown, so has the opportunity for businesses to reach customers and potential customers. I know it probably doesn’t make sense to start a B2B social media strategy post by telling you to think beyond B2B, but as Owen Fuller suggests, we must think beyond just business and think P2P (person to person).

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Social Media’s Common Denominator

Wondering Out Loud

I knew I couldn’t agree with his assertion, but, then again, I wasn’t sure how to make a case to the contrary. At first glance he is dead on right: gum is different than ERP software (the business I’m in). Talking about it, writing about it, selling it, all are very different.

P2P 40
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Recap of Social Media Day San Diego: Our thoughts and Reactions

GreenRope

All that talk about Facebook, LinkedIn, Twitter, and Google+ gets us all excited! Most of the presenters were extremely informative, yet quite basic on the social media front. B2B and B2C have something in common: they are both P2P. But, the reality is that we are all people communicating with other people.

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Recap of Social Media Day San Diego: Our thoughts and Reactions

GreenRope

All that talk about Facebook, LinkedIn, Twitter, and Google+ gets us all excited! Most of the presenters were extremely informative, yet quite basic on the social media front. B2B and B2C have something in common: they are both P2P. But, the reality is that we are all people communicating with other people.

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Recap of Social Media Day San Diego: Our thoughts and Reactions

GreenRope

All that talk about Facebook, LinkedIn, Twitter, and Google+ gets us all excited! Most of the presenters were extremely informative, yet quite basic on the social media front. B2B and B2C have something in common: they are both P2P. But, the reality is that we are all people communicating with other people.