Writing Better Content: An Emotional Pathway
Writing on the Web
SEPTEMBER 22, 2010
Trust : social proof, statistics, case studies, personal stories. You might want to use some statistics here. The reader is trying to decide if this solution is valid for them, and may think of objections. Post on Google Buzz. Online Persuasion: Seeing Through the Eyes of Your Customers. Share this on del.icio.us.
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