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Can CMOs Master The Customer Experience For Hispanic Shoppers?

Buzz Marketing for Technology

Even more interesting is that Hispanics tend to use their smartphones to research and make purchases more than non-Hispanic consumers in every category. Related posts: It’s Time For CMOs To Tap Into The Power Of Personalization According to Forrester Research, U.S. Never stop testing and learning.

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What’s your Social Media diet?

Buzz Marketing for Technology

Throughout the day I follow toggle between TweetDeck, retweeting good posts and reading new posts on my Google Reader and sharing them (during lunch or after work).

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B2B Website Design Trends that Work for Professional Services

Hinge Marketing

In fact, Forrester predicts that over 13% of all B2B revenue will be direct through websites by 2021. Artificial intelligence and machine learning will improve professional services marketing efforts online – With so much buzz and hype around these technologies, it’s hard to tell fact from slick marketing spin. This is a mistake.

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Nine Winning Digital Marketing Strategies From The B2B World

Webbiquity

According to recent research from Forrester, digital marketing spend in the US will reach $120 billion by 2021. Their #TheNextFrontier series on YouTube< delves into aspects of the human brain, while campaigns like #Instawalk allowed influencers and fans to visit GE facilities and share their experiences on Instagram.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Research: How do people talk about your industry and who are the influencers? I looked at Meltwater Buzz a couple of months back and thought it offered a better platform than Radian6 (which is a good option in itself and often used as the industry example). • Competitive analysis: How does your brand stack up to the competition? •

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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

the sources below provide a vast wealth of data, statistics and research results, as well as a bit of interesting social media trivia. Discover the answers to all of these questions and more here in more than 40 of the best resources for social media and marketing stats, facts and research of the past year.

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Best of 2009: Social Media Marketing, Part 1

Webbiquity

Forrester: B2B Marketers Need To Keep Up With Business Technology Buyers On Social Media by Forrester Research. 20 Totally Free Buzz Pocket Mining Tools by aimClear. a YouTube channel and Live Help component on your website). Study: Company Blogs Lead Social Media Options by MediaPost.