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2011 B2B Marketing Trends

Webbiquity

Generating PR “buzz&# and having a product perceived as “cutting edge&# were called significant challenges by only about a third of marketers, unchanged from last year. Post on Google Buzz. Subscribe to the comments for this post? Share this on del.icio.us. Share this on Facebook. Share this on FriendFeed. Tweet This!

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Seven Ways to Use Social Media for Business

Webbiquity

From a pure lead generation / ROI standpoint, this skepticism isn’t entirely unjustified; research from earlier this year showed that branding metrics (increased brand exposure, webs traffic, email subscribers partnerships)—not strict revenue or ROI measures—topped the list of benefits that b2b marketers realized from social media activities.

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4 Tips for B2B Marketing on Facebook

Online Marketing Institute

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Business Mobile 2.0 The 360i team showcases industry research and reviews cool new technologies that marketers can use in their programs.

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Is Social Media BS?

Webbiquity

You can send a small delegation to a trade show to evaluate the potential for a big booth next year. Success at inbound marketing requires that social media be integrated with other marketing objectives: branding, content, SEO, research, and lead generation. Post on Google Buzz. Social media is different, however.

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Best Web Presence Optimization Guides and Tips of 2010

Webbiquity

Sally Falkow reports research on new influences in the B2B buying process (e.g., product photos, diagrams, infographics, trade show pics etc.), That’s the opening question here, and recent research indicates the answer is a clear “yes.&# Post on Google Buzz. Share this on Bebo. Share this on Facebook.

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Best Email Marketing Tips, Tactics and Metrics of 2010

Webbiquity

While social media is the flashy show horse of online marketing, email remains the solid workhorse. According to recent research , 92% of marketers consider email to be one of their “most important marketing tools” and 54% plan increased spending on it in the coming year. Email Marketing Research and Stats. Post on Google Buzz.

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Digital Natives in Our Midst | Advice and Opinion

Buzz Marketing for Technology

Research & Analysis. Digg this Slashdot Reddit. It is their older peers that I have to repeat that lesson too (no printing the actual network diagram, complete with FW locations and IP addresses on marketing brochures; no giving away product roadmaps at Trade Shows.). Research In Motion. src = [link]. }.