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Pay-Per-Click (PPC) Advertising Part 2 – Before You Begin: Measurement, Tracking and Setting Up Your Account

Go Beyond SEO

Although PPC has been a very successful and profitable means of online marketing for a wide range of industries and business sizes, it can also be very costly and have zero results. Prior to beginning your first PPC campaign, here are a few things to help with your preparation: PPC Campaign Goals. Sufficient PPC Budget.

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Pay-Per-Click (PPC) Advertising Part 2 – Before You Begin: Measurement, Tracking and Setting Up Your Account

Go Beyond SEO

Although PPC has been a very successful and profitable means of online marketing for a wide range of industries and business sizes, it can also be very costly and have zero results. Prior to beginning your first PPC campaign, here are a few things to help with your preparation: PPC Campaign Goals. Sufficient PPC Budget.

PPC 68
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Pay-Per-Click (PPC) Advertising Part 2 – Before You Begin: Measurement, Tracking and Setting Up Your Account

Go Beyond SEO

Although PPC has been a very successful and profitable means of online marketing for a wide range of industries and business sizes, it can also be very costly and have zero results. Prior to beginning your first PPC campaign, here are a few things to help with your preparation: PPC Campaign Goals. Sufficient PPC Budget.

PPC 60
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The Dos and Don’ts of Optimising Your Google Ads

The Lead Agency

Google Ads is the biggest and most popular pay per click advertising platform in the world. Running an effective Google Ads campaign isn’t difficult, but it does require a bit of know-how to leverage the Google Ads tools in a way that works best for your business. Because it works. Because it works.

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6 Tips to Evolve Your Content Strategy in 2020

Valasys

After the January 2020 core update by Google, it has been made apparent that the research methodologies of the prospects, as well as customers, are being prioritized less based on keyword centricity & majorly based on the intent from which the searches began. Read more on Google Algorithmic Update: SEO Best Practices for B2B Brands.

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4 Fundamental Ways to Drive More Traffic to Your Firm’s Website

Circle Studio

If Google can’t find your website, then neither will anyone else! Today, search engines like Google, Bing and Yahoo are the new yellow pages, so optimizing your website for search engines to get found by prospects should be a top priority. Perform sitewide AND on-page search engine optimization (SEO).

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Marketing and Branding Strategies to Increase Your SERP Rankings

B2B Marketing Insights - WE

Primarily your goals, who your customers are, what search terms they’re using (when searching for companies like yours in Google), and how to organize the information so customers can find it. They’re the ones you want to show up at the top of Google SERPs. PPC (Pay Per Click). Google Alerts. Implementation.